American Family Insurance Finance/FinTech

Lead Marketing Analytics Analyst (Hybrid)

Boston, MA +1 Hybrid Full-time

Location: WI Madison

We are seeking a curious and experienced Lead Marketing Analytics & Measurement Analyst to support marketing analytics across media mix modeling, experimentation, and BI reporting. This is an individual contributor within Marketing Measurement.

This role will provide hands-on analytical and technical support across Media Mix Modeling, experimentation, and incrementality, marketing reporting, and emerging analytics capabilities. Working within established and evolving measurement strategies and frameworks, this individual will conduct advanced analyses, develop scalable analytical tools and reporting, and translate results into clear insights for Marketing and business partners.

You will report to a Senior Manager, Marketing Measurement.

Position Compensation Range

$99,000.00 - $167,000.00

Pay Rate Type

Salary

Compensation may vary based on the job level and your geographic work location. Relocation support is offered for eligible candidates.

Responsibilities

Additional Locations: MA Boston

Job description provided by American Family Insurance.
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