Responsibilities
Sales & Business Development
- Achieve and exceed monthly BNPL loan sales targets
- Conduct outdoor sales and telesales activities to acquire new merchants base
- Actively promote BNPL solutions to merchants and explain product features and benefits
Merchant & Client Management
- Build and maintain relationships with BNPL partners and referral sources
- Serve as the main point of contact for assigned merchants
- Gather feedback from partners to improve product positioning and client's experience
Merchant Engagement & Advisory
Understand merchant financing needs and recommend suitable BNPL solutions
Provide clear explanations on repayment structure, tenure, and eligibility
Scaling Strategy
Systematically expand existing merchant accounts by increasing outlet coverage, improving frontline awareness, and integrating BNPL more prominently at point-of-sale and digital touchpoints
Sustainable Growth
Build long-term partnerships with merchants by aligning commercial terms, providing regular performance insights, and co-developing campaigns to drive repeat usage
Market Awareness & Continuous Improvement
Keep up to date with BNPL market trends and competitor offerings
Provide insights and feedback to improve sales strategy and product competitiveness
Operational & Pipeline Management
Maintain disciplined tracking of sales pipeline and partner performance
Regulatory Compliance
Keeping abreast of Regulator’s guidelines and changes
Ensure compliance with internal policies and regulatory guidelines
Requirements
Minimally, GCE O Level
Relevant Work Experience
Prior experience in promoting unsecured loans in a financial institution is an advantage
Job description provided by CIMB Group.
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