Central Marketing, Cross-Functional Project Manager

At Apple, we create products and services that enrich millions of lives around the world. Our Services Central Marketing team is at the heart of this mission, crafting compelling communications that connect users with the incredible breadth of Apple's offerings — from Apple TV to Music, iCloud, Apple One, Fitness+, and beyond. The Central Marketing PMO team supports orchestrating the intake, execution, and timely delivery of these marketing messages. We are seeking an experienced Project Manager to plan, track, and launch campaigns and projects that support the ongoing growth and enjoyment of Appleʼs media services.

In this role, you will be instrumental in planning, tracking, and launching high-impact projects and campaigns that drive the sustained growth and engagement of Apple's innovative media services. You will need a keen understanding of subscription media services, marketing campaigns, product development lifecycles, and flexible, real-time collaboration. You are a results-oriented leader with a proven ability to identify, scope, and manage the end-to-end delivery of complex, cross-functional initiatives.

You will partner closely with teams across Apple Services Engineering, Operations, Product Design & Marketing, Localization, and Business teams. You have a strong attention to detail and are committed to timely execution, adeptly deciphering critical information to inform Central Marketing planning and deliverables while skillfully balancing competing business priorities. This role serves as the central point across teams, driving alignment, managing complexity, and delivering outcomes on time and at scale.

As a Central Marketing Cross-Functional Project Manager, you will orchestrate the end-to-end delivery of complex, cross-functional initiatives. Your day-to-day will involve identifying project dependencies, aligning scope, and ensuring the timely launch of critical marketing campaigns. You will work across diverse teams, facilitating communication and collaboration to bring Apple's innovative services to users worldwide. This role offers the opportunity to make a significant impact on how millions discover and engage with Apple Services, working within a dynamic and fast-paced environment.

Identify dependencies, align scope, and manage the end-to-end delivery of complex cross-functional projects, fostering seamless collaboration across Product Design & Marketing and Apple Services Engineering.

Drive projects through full lifecycles, including intake, scoping, dependency mapping, complex scheduling, execution, and launch, to ensure timely and effective deployment.

Build and maintain strong partnerships, leading collaborative efforts with diverse project management teams, including technical stakeholders.

Maintain operational processes and continuously integrate efficiencies into existing workflows.

Skillfully manage change requests across campaigns of varying complexity, ensuring flexibility and responsiveness to evolving business needs.

Maintain impeccable accuracy of campaign data within project management systems, establishing a reliable source of truth for tracking and reporting.

Lead cross-functional meetings to define project scope. Align on level of effort, and provide insightful reporting for capacity allocation and forecasting to enable strategic resource management.

Identify and champion innovative solutions to complex risk management challenges through strategic partnerships and creative thinking.

Bachelor's degree or equivalent practical experience.

7+ years of experience in project management and marketing operations.

1+ years of experience managing offers for subscription services.

Demonstrated experience with lifecycle marketing, CRM, email, mobile app development and / or software engineering lifecycle.

Proven experience creating, managing, and optimizing complex project workflows, prioritizing initiatives, and tracking multiple projects using leading tools (e.g., Quip, Confluence, Wrike) and methodologies (e.g., Agile, Scrum).

Experience partnering with operations, product, engineering, analytics, and marketing teams to strategically prioritize features and programs.

Strong oral, written, and interpersonal communication skills, with the ability to articulate complex information, present persuasively, and interact effectively with technical and non-technical teams.

Ability to provide clear, concise, and actionable reporting, and to develop and deliver impactful presentations and training to diverse audiences.

Demonstrated ability to work effectively and autonomously across diverse teams, navigating ambiguity and delivering results.

Adept at cultivating trust and influencing stakeholders across all organizational levels.

Experience in a fast-paced, high-growth environment.

Familiarity with Apple's services ecosystem (e.g., Apple TV, Music, iCloud, Apple One, Fitness+, etc.).

Experience with global marketing campaigns and processes.