Marketing Transformation Lead

About AXA

AXA is a global leader in insurance and financial services, dedicated to helping customers protect what matters most to them. As the sixth-largest insurance company in the world, we provide a wide range of services, including health, car, home, and business insurance. We support millions of customers worldwide, helping them navigate life's uncertainties with confidence.

AXA UK Support Functions look after our three customer-facing business units, providing the infrastructure and expertise to make sure we can be there for our customers.

Job overview

Help shape the future of marketing across AXA UK. As Marketing Transformation Lead, you’ll turn our transformation strategy into practical, scalable change. You’ll build the capabilities, standards and ways of working that make marketing more connected, efficient and future-ready. You’ll lead a specialist team and work across our business units to improve delivery, support responsible adoption of artificial intelligence (AI) and technology, strengthen governance and deliver measurable value for customers and our business.

Key responsibilities

• Lead delivery of the marketing transformation roadmap, turning strategic priorities into clear programmes, outcomes and benefits.
• Build future-fit marketing capabilities, frameworks and playbooks that support consistent, scalable ways of working.
• Drive responsible adoption of AI, automation and emerging technology in partnership with Technology, Risk, Compliance and Legal teams.
• Improve service quality, operational performance and governance using data, stakeholder feedback and continuous improvement.
• Lead, coach and develop a specialist team, creating a collaborative and accountable culture.
• Influence senior stakeholders across Marketing, Customer, Proposition, Distribution and Support Functions to secure adoption and deliver change.

Work arrangements

At AXA we work smart, empowering our people to balance their time between home and the office in a way that works best for them, their team and our customers. You'll work at least two days a week (40%) away from home, moving to three days a week (60%) from December 2026. Away from home means attending the office, visiting clients or attending industry events. We’re also happy to consider flexible working arrangements, which you can discuss with Talent Acquisition.

Your skills & experience

• Significant experience leading complex marketing, business or operating-model transformation in a large organisation is essential.
• Outstanding people leadership and senior stakeholder influencing skills are required.
• Practical understanding of marketing operations, capability design and emerging technology.
• Ability to balance pace and innovation with governance, risk and customer outcomes.
• Experience in financial services or another regulated environment would be an advantage.
• As a precondition of employment for this role, you must be eligible and authorised to work in the United Kingdom.

How to apply

To apply, click on the ‘apply now’ button, you’ll then need to log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we’re proud to offer access to the AXA Accessibility Concierge. For our support, please send an email to [email protected].

We encourage you to apply for this opportunity as soon as possible, as we may close this advert earlier than the listed closing date.

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