Social Media & Content Manager

About Beam

Beam is a high-growth health and wellness brand built on the belief that better sleep, gut health, hormonal balance, and family wellbeing shouldn't be complicated. Our products are co-created with credible voices and backed by real science, and we sell across DTC, Amazon, TikTok Shop, and a growing retail footprint.

We're looking for a Social Media & Content Manager to help grow Beam's organic social presence and build a community that genuinely loves the brand. This is a highly hands-on role for someone who is excited about social media, loves creating content, stays on top of trends, and wants to learn how a growing consumer brand builds its social presence.

The ideal person is creative, organized, curious, and excited to move quickly in a growing brand environment.

What You'll Do

Social Media & Content

• Support the day-to-day management of Beam's Instagram, TikTok, and other social channels.
• Help manage Beam's social content calendar, including planning, scheduling, and publishing content.
• Stay up to date on social trends, sounds, creators, formats, and internet culture and bring new ideas to the team.
• Help develop and execute social-first content ideas, recurring series, and formats.
• Create and edit short-form content for Instagram and TikTok, including UGC-style videos, still imagery, and other social-first formats.
• Write engaging, on-brand social copy tailored to each platform.
• Work closely with the Creative and Marketing teams to bring social content ideas to life.
• Support social content around product launches, seasonal moments, campaigns, and other brand initiatives.

Community & Collaboration

• Help manage Beam's social community by responding to comments, engaging with customers, and participating in relevant conversations.
• Identify opportunities to highlight customers, creators, and community members across Beam's social channels.
• Collaborate with the Influencer team to keep creator and organic social content aligned.
• Support social activations around launches, events, sampling, and other brand moments.
• Work with creators, influencers, and other partners as needed to support social content.

Performance & Growth

• Track basic social media performance, including reach, engagement, audience growth, and content performance.
• Help identify trends in performance and share learnings with the broader Marketing and Creative teams.
• Use social insights to help inform future content ideas and improve performance.
• Support testing of new content formats, concepts, and approaches across Beam's social channels.

Who You Are

• 2–4 years of experience in social media, content creation, marketing, or a related role.
• Strong understanding of Instagram and TikTok and a genuine interest in social media and internet culture.
• Hands-on experience creating and editing short-form video content using tools such as CapCut, Photoshop, Adobe Creative Cloud, or similar platforms.
• Strong writing skills and an understanding of how to create engaging, platform-native content.
• Creative, with a strong eye for content and storytelling.
• Highly organized with strong attention to detail and the ability to manage multiple projects and deadlines.
• Comfortable working collaboratively with Creative, Marketing, Influencer, and other teams.
• Curious, proactive, and excited to learn and grow.
• Comfortable working in a fast-moving environment where priorities can shift quickly.
• Willing to be hands-on and jump into whatever is needed to help the team succeed.

Nice-to-Haves

• Experience working with a consumer, DTC, CPG, wellness, beauty, or lifestyle brand.
• Experience working with influencers, UGC creators, or creator agencies.
• Experience supporting events, pop-ups, sampling, or other community activations.
• Familiarity with social media analytics and reporting.
• Experience working with omnichannel brands across DTC, Amazon, TikTok Shop, or retail.

Location & Benefits

Boston, MA; New York, NY (2–3 days/week in-office) or Remote

Beam offers

Fully covered medical benefits + dependent contributions

Unlimited PTO

401(k) with up to 4% match

Wellness stipend

Commuter benefits

Investment in professional and personal development

Our Values

People First

We take care of ourselves, our teammates and our customers equally.

Constant Improvement

• Small daily improvements and a commitment to innovation and growth in our personal lives, as well as throughout the business.
• Transparent and Open Communication
• Say it straight or it comes out crooked — respectful and direct communication always.
• Ego is the Enemy
• Always stay humble, hungry, and curious.
• Think Like an Owner
• How are my actions or this moment going to affect the big picture?

Risk Taking

• Make informed bets and emotionally move on from the ones that don’t work.
• Creativity and Rapid Iteration
• Think big, fail fast and inexpensively.