Who We Are
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.
To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.
What You'll Do
We are looking for an Analyst Relations Manager to drive understanding of BCG’s strategy, capabilities, and BCG’s differentiation from competitors on critical topics with key analyst firms and support ongoing global AR program initiatives. You will build trusted relationships with influential analysts, lead BCG’s participation in major analyst evaluations, and partner with practice areas, marketing and leadership to drive BCG’s perspective into the market. You will be a self-starter who combines strategic thinking with strong attention to detail and pragmatic execution.
KEY RESPONSIBILITIES INCLUDE
Analyst relations strategy. Understand the strategy, vision, service offerings, proprietary tools and assets, and ecosystem of partnerships for the practice areas and topics you support. Develop and implement engagement plans aligned to global program objectives to support these initiatives and position BCG as a market and thought leader.
Relationship management. Build and nurture proactive relationships with key analysts through regular touchpoints, briefings, inquiries and strategy sessions. Ensure analysts are fully aware of BCG’s offerings, positioning and differentiation, and are educated on an ongoing basis.
Report participation and execution. Manage BCG’s participation in competitive assessments such as Gartner Magic Quadrants, Forrester Waves and IDC MarketScapes. Drive timely, high-quality completion of questionnaires, surveys, RFIs and client reference requests with internal stakeholders, contributing thoughtful input to support content development.
Insight and impact. Analyze the findings of analyst briefings and reports, conduct competitive analysis, and monitor market trends and news; synthesize and share learnings with practice areas and leadership to inform strategy. Track and report on impact and ROI of AR activity.
Briefings and spokesperson preparation. Prepare partners, practice leaders and other key stakeholders for analyst interactions by reviewing key messages, talking points and presentations. Host and facilitate briefings and interviews, in person and virtually.
Calendar and AR operations. Develop and maintain the analyst report calendar, tracking research publication timelines and analyst firm events, and establish processes that ensure every relevant request is met on time. Manage internal AR microsite and infrastructure, support ongoing global program objectives.
Promotion and amplification. Work with PR, social and marketing colleagues to promote analyst recognition externally, including securing analyst quotes for press releases, and internally through leadership communications. Support client capabilities and business development teams so that rankings and analyst insights feature in credentials, proposals and sales enablement materials.
Global collaboration. Work with the global AR team and regional colleagues to coordinate activity across geographies, share best practice and ensure a consistent BCG message to analysts with a global remit.
YOU’RE GOOD AT
You build relationships and influence without authority in a global, matrixed organization. You advise partners on what will be most effective, such as which reports and analyst relationships to prioritize, and you have a strong track record of problem-solving and driving business outcomes.
You translate complex ideas into clear, compelling messaging for the analyst community, and you manage many deadlines at once with a strong drive for quality.
You demonstrate curiosity, staying on top of market trends and competitive insights and translate learnings into actionable recommendations for your stakeholders.
You are professional, collaborative, and non-hierarchical, comfortable with ambiguity in a fast-paced environment, and bring a test, learn and adapt attitude, high integrity, empathy, and commitment to excellence.
What You'll Bring
- Bachelor’s degree or equivalent. Advanced degree a plus.
- 5+ years of experience in analyst relations, product strategy, communications, marketing or a similar role.
- Demonstrated success working with leading analyst firms such as Gartner, Forrester, and IDC, with deep knowledge of Magic Quadrants, Waves and MarketScapes. Existing relationships with analysts covering professional services strongly preferred.
- Proven experience working closely with senior executives, preparing them for analyst engagements and leading strategic discussions at senior levels, with the executive presence to match.
- Strong project and program management skills, with the ability to get others on board with your recommendations and deliver quickly under pressure.
- Ability to drive initiatives independently end-to-end, exhibiting sound judgement and critical thinking skills.
- Excellent writing, editing and presentation skills, and fluency in English.
- Growth mindset with curiosity about new tools and AI including how AI can improve AR workflows and analysis.
Who You'll Work With
You will be a part of BCG’s global Analyst Relations team working closely with Practice Area and Global Marketing, Communications, and PR teams, and the partners and managing directors who sponsor analyst engagement. You will also collaborate with subject matter experts, client capabilities, and business development teams. Externally, you will represent BCG to leading analyst firms.
Additional info
At BCG, our people and relationships are at the heart of everything we do. We believe that in-person collaboration plays an important role in our culture, mentorship, and professional development.
For this role, you will generally be expected to work from a BCG office or in person with clients on a regular basis (typically around 50% of working time), depending on business needs and in line with local policies and practices.
We aim to provide a dynamic and collaborative environment that fosters connection and teamwork.
Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
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Job description provided by Boston Consulting Group.
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