Multi-Channel Marketer Apprenticeship - Level 3 - Brand & Marketing - Belfast/Cardiff/Glasgow

Job Closing Date

24 November 2026

Belfast, GBR, BT2 8HQ

Contract Type: Fixed-Term Apprenticeship, Full-time for 18 months

Department: Nations Brand & Marketing

Location: Belfast - Broadcasting House, Cardiff - 3 Central Square, Glasgow - Pacific Quay

Salary: £24,650

COULD A BBC APPRENTICESHIP BE THE NEXT ROLE FOR YOU?

Join us as an apprentice at the BBC to give yourself the opportunity to kick-start your career in a job you'll love. We’re committed to your skills and talent development. You’ll learn on-the-job, developing your knowledge and skills in an area that interests you, whilst working towards your apprenticeship qualification with one of our learning providers.

WHY JOIN THIS SCHEME?

The BBC’s reach spans TV, radio, online, and beyond, and our marketing teams make sure every audience knows where to find the stories they love. As a Multi-Channel Marketer apprentice, you’ll learn how to plan, create, and deliver campaigns across digital, social, and traditional platforms, helping us connect with millions of people every day.Are you passionate about content, proactive and eager to learn about marketing? If the answer is ‘yes’ our Multi-Channel Marketer Level 3 Apprenticeship is for you!

Want to find out more? Watch recordings from our webinar series on our Life at the BBC YouTube playlist to learn more about this scheme and other opportunities we offer, and hear from current apprentices about their experiences.

WHY JOIN THE TEAM?

The Content Marketing team at the BBC are responsible for marketing some of the best loved content brands in the UK. It’s a huge portfolio of brands including Traitors, Strictly, Race Across the World, Glastonbury, World Cup, Wimbledon, The Apprentice, Line of Duty, Radio 1 through to Radio 6 Music and more. Essentially if it exists on iPlayer or Sounds, the role of Marketing is to help audiences discover the more relevant content for them to enjoy.

The Marketing team decides who we want to tell about this show, the Creative team develops the adverts and messages, and the Media team work out the best places to put those adverts so that audience actually sees them. So you’ll be working with an amazingly talented bunch of experts devising marketing campaigns that drive audiences to watch and listen to our content! You’ll learn all about how we plan campaigns across these media channels and that different channels need different types and formats of creative, also that campaigns need to be coordinated and legally compliant. You’ll also learn how we use data to research the audience, review our competitors and measure success.

YOUR KEY RESPONSIBILITIES AND IMPACT

As a Multi-Channel Marketer (MCM27) apprentice, this is hands on chance to learn, grow, and contribute – you will:

Work with a BBC team to develop and deliver campaigns relevant to that team.

Contribute to the creation of brilliant content which will helps audiences engage with the BBC

Potentially analyse performance data to see what’s working, and help improve future campaigns.

Support the team with scheduling and campaigns, ensuring they are kept on track

Learn tools, techniques and strategies that contribute to world class marketing!

You’ll study for your industry recognised apprenticeship qualification, learning both on and off the job.  This means you’ll spend at least one day a week studying for a Level 3 Multi-Channel Marketer apprenticeship with our learning provider, using its virtual delivery platform.

For more information on what you will study during the scheme, please see the  Multi-Channel Marketer standard.

YOUR SKILLS AND ELIGIBILITY

We’re interested in your passion for working at the BBC and your enthusiasm for delivering world-class content and operational excellence to our audiences. We’re not focused on your qualifications; instead, we look for potential and offer you the opportunity to apply your transferable strengths and experience to work in different ways.

If you can bring some of these skills and experiences, along with transferable strengths, we’d love to hear from you and encourage you to apply:

Motivation - We want to see people who are passionate and curious about the BBC’s content, and what drives you to build a career in media marketing.

Creativity - If you are full of fresh ideas and eager to bring new perspectives to our marketing, we are keen to see how you’d bring that spark to the team!

Collaboration – Tell us about your ability to work well with others to reach a common goal.

Organisation – Hopefully you have a sharp eye for detail and the fundamental organisation needed to keep campaigns on track!

Adaptability – We’re looking for candidates with an ability to adapt to changing circumstances and working in uncertain situations!

This scheme is aimed at non-graduates. If you have a degree and you’re interested in similar roles at the BBC, we recommend applying for jobs at the BBC careers site or having a look at our other apprenticeship schemes.

ELIGIBILITY CRITERIA

• To be eligible for an apprenticeship at the BBC, you must:
• Be 18 years old or over by the time the apprenticeship begins in September 2027
• Have lived in the UK continuously for the last 3 years prior to the start of the apprenticeship
• Be legally eligible to work full-time in the UK for the entire duration of the apprenticeship
• Not currently be enrolled in another apprenticeship programme, whether with the BBC or another organisation

To apply for this scheme, you must also

Not already hold a qualification in the same subject area (Marketing) at the same or a higher level than this apprenticeship. If you have a Marketing degree (the equivalent of Level 6), or a Marketing qualification at or above Level 3, you are not eligible for this role.

For candidates under the age of 19 years at the start of the apprenticeship: To complete the apprenticeship, you must have achieved maths and English GCSE at Grade 4/C or above or National 5 (Scotland) at C or Functional Skills Level 2 or equivalent qualification. If you have not achieved these qualifications by the start of your apprenticeship, you will be required to achieve Functional Skills Level 2 before the end of your apprenticeship when you take your end-point assessment.

READY TO APPLY?

Don’t leave yourself wondering “what if?” this could be your chance to be part of something exciting. See yourself thriving in this role? Just click ‘Apply Now’!

You’ll create a candidate profile and answer a few questions - no CV or cover letter needed.

If you're eligible, we’ll guide you through the next steps of the process and what to expect.

You’ll need to live within a commutable distance of where this role is based. Interested in a different location? Check out our other adverts - but please only apply to one.

The BBC recognises that you may need to relocate to a new location to take up a BBC Apprenticeship scheme. The cost of relocating can be a barrier for some applicants and where that is a barrier to participation, we want to help where we can. To help ensure our apprenticeship opportunities are accessible to people from a wide range of backgrounds, a limited number of relocation support awards are available each year for those who meet our financial eligibility criteria.

Relocation financial support is available for this role, subject to meeting the financial eligibility criteria. Further information will be shared with applicants during the recruitment process. Details on the wider support, initiatives and networks available at the BBC can be found on our careers site.

This is a fixed-term apprenticeship - your contract lasts for the duration of the scheme. Once you have completed your apprenticeship, you will be able to apply for any suitable open vacancies at the BBC or outside in the wider creative industry. You’ll be supported with career development, employability training, and networking opportunities to help you take your next step.

For apprenticeship opportunities, disabled applicants who choose to apply under the Disability Confident Scheme and who meet the minimum criteria for the role will normally be progressed to the next stage of the recruitment process. For most of our campaigns, this would be an online assessment designed to assess your skills, motivations and suitability for the role. Further details can be found in the FAQs section of our careers site.