Director, Social Media

Location: Willis Holcombe Center

Job Profile Summary

Broward College, located in sunny South Florida, is one of the largest state colleges in the country. With an enrollment of approximately 55,000 students supported by 4,000 employees, the College was rated as a best-in-state employer by Forbes and a top 10 community college by the Aspen Institute.

Broward College is executing a strategic transformation to elevate its institutional reputation, strengthen community and economic development partnerships, and position the College as the premier destination for academic and workforce excellence.

Reporting directly to the Vice President of Strategic Communication and Marketing, the Director of Social Media serves as the primary strategist, content director, and operational lead for official Broward College social channels. This role drives multi-platform social strategy, organic storytelling, short-form video oversight, social listening, executive digital positioning, and student brand ambassador programs. The Director balances high-level digital strategy and campaign direction with active, grassroots connections across campus locations, student organizations, and institutional events to direct authentic campus storytelling and engage diverse audiences.