Marketing Director

• We're Hiring: Marketing Director, Australia (Growth)
• Location: Australia - Hybrid
• Department: Marketing | Growth
• Reports to: Chief Growth Operations & Automation Officer
• Help us put Buildxact in front of more builders across Australia.
• We're looking for a Marketing Director, Australia (Growth) who knows how to turn great marketing into real business growth.
• At Buildxact, we're all about making life easier for residential builders and trades. Our software helps builders spend less time buried in paperwork and more time doing what they do best: building.
• Now, we're looking for someone to help us take that story further.
• This isn't a role where you'll spend your days writing strategies that sit in a presentation deck. We're after someone who can think big, roll up their sleeves, move fast and make things happen.
• You'll own our Australian growth marketing efforts, getting Buildxact in front of builders who haven't heard of us yet, creating campaigns that actually resonate and turning that attention into meaningful pipeline.
• If you're equal parts strategic thinker, creative marketer and hands-on doer, we'd love to meet you.

What You'll Be Doing

• Own growth marketing across Australia
• Build and execute integrated marketing campaigns that reach builders, contractors and trades.
• Own performance across social media, website, email, content, paid media, events and partnerships.
• Manage paid search and social campaigns, continuously testing and optimising performance.
• Set measurable growth targets and track what matters: reach, leads, conversions and pipeline.
• Make our social presence impossible to ignore
• Lead our Australian social strategy across LinkedIn, Facebook, Instagram, TikTok and YouTube.
• Create engaging, relevant content that speaks to builders in their language.
• Find new ways to grow our audience, spark conversations and build genuine connections within the industry.
• Bring fresh ideas, creativity and personality to our brand.
• Build relationships with creators and industry influencers
• Identify and partner with influential builders, tradespeople and content creators.
• Own influencer campaigns from initial outreach through to execution and measuring results.
• Build long-term relationships and a genuine network of Buildxact advocates.
• Work alongside our industry partners and enterprise team to expand our reach.
• Turn our website into a growth engine
• Own website performance, including messaging, conversion optimisation and SEO.
• Manage our external website partners and prioritise improvements.
• Run experiments that improve the customer journey and drive measurable results.
• Bring our product story to life
• Work closely with Product to understand what's new, what's changing and why it matters to builders.
• Translate new features into compelling, easy-to-understand messages.
• Create launch campaigns and assets that Sales, Customer Experience and our global marketing teams can put straight to work.
• Keep our market excited and informed about what Buildxact is doing next.
• Work smarter with AI and automation
• Build and improve marketing workflows using CRM, email automation and AI-powered tools.
• Find opportunities to eliminate repetitive tasks and help our team move faster.
• Experiment with new technology, share what works and continuously improve how we operate.

What You'll Bring

We're looking for someone who has the experience to own the role, the curiosity to keep learning and the confidence to get things moving.

Ideally, you'll have

• 8+ years of marketing experience, with a strong background in growth marketing across multiple channels.
• Demonstrated success delivering campaigns that generate measurable leads, engagement and revenue opportunities.
• Experience working with influencers, creators or brand ambassadors, ideally within construction, building or trades.
• A strong understanding of digital marketing, including paid media, social, SEO, email and conversion optimisation.
• Hands-on experience with marketing automation platforms such as Marketo, HubSpot, Zapier, Make or similar tools.
• The ability to turn complex product features into simple, compelling stories that resonate with customers.
• Strong commercial instincts, a data-driven mindset and the ability to adapt quickly.
• A tertiary qualification in marketing, communications, business or equivalent practical experience.
• Bonus points if you've worked in SaaS, construction technology or the Australian building industry.

What Success Looks Like

• In your first 12 months, you'll have made a real impact.
• You'll have grown Buildxact's reach across Australia, helped generate a stronger marketing-sourced pipeline and built a consistent, recognisable presence in the building community.
• You'll have established an active network of builder influencers, improved our website's conversion performance, delivered successful product launches and introduced smarter systems that make our marketing team more effective.
• Most importantly, you'll be able to point to meaningful results and say, "I helped make that happen."
• The Kind of Person We're Looking For
• You don't need someone looking over your shoulder to get things done.
• You're comfortable taking ownership, making decisions and holding yourself accountable for outcomes. You know when to follow the data and when to back a bold idea.
• You communicate clearly, challenge thinking when it matters and work just as comfortably with senior leadership as you do with the people executing the work.
• You're naturally curious, willing to experiment and not afraid to try something new.
• And while you can build a great strategy, you're just as happy jumping in and doing the work.
• Why Buildxact?
• We're a global team on a mission to make building simpler.
• We move quickly, think creatively and genuinely care about making a difference for the builders who rely on us.
• Our values aren't just words on a wall. They're how we work:
• Be Valuable | Seek Understanding | Be Bold, Stay Curious | Act with Integrity | Make Complex, Simple | Win Together
• You'll work alongside passionate people across Australia, North America and beyond, with the opportunity to shape how Buildxact grows in one of our key markets.
• As a global business, there may occasionally be meetings outside standard Australian business hours.
• Sound Like You?
• If you love marketing that creates real impact, know how to connect with an audience and aren't afraid to roll up your sleeves, we want to hear from you.
• Come help us bring Buildxact to more builders across Australia.
• Apply now and let's build something great together.