ABOUT THE ROLE Build the marketing function from the ground up at a contract intelligence B2B SaaS company serving complex business customers. You will shape the company's story and create measurable marketing programs in close collaboration with the founding team. WHAT YOU'LL DO - Develop positioning and messaging that resonates with business leaders and legal teams. - Shape the brand across social media, event materials, and the website. - Create content for LinkedIn, newsletters, industry reports, and public relations. - Develop creative campaigns that build awareness and engagement. - Plan roundtables, customer events, and conference activities across the DACH region. - Run and test paid campaigns on LinkedIn and other relevant channels. - Track results including reach, signups, event attendance, meetings, and sales pipeline.
WHAT WE'RE LOOKING FOR - At least 2 years of hands-on B2B marketing experience at a startup or B2B SaaS company, ideally within a 2 to 5 year experience range. - Evidence of measurable marketing impact with complex B2B buyers. - Fluent German at C1 or C2 level. - Experience building a brand, campaign, newsletter, event, or marketing function from scratch. - Experience across content, social media, events, or paid campaigns; marketing analytics experience is useful. - Background in legal technology, SaaS, contract management, entrepreneurship, or venture capital is helpful. - A creative, hands-on approach and comfort working in a fast-paced environment.
COMPENSATION & BENEFITS Base salary is €60,000 to €80,000 annually, with an individual equity package. Visa sponsorship is not available. LOCATION On-site in Munich, Bavaria, Germany. Candidates based elsewhere must be willing to relocate.
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