Overall, Role Summary We are seeking an Adobe Analytics professional to own end‑to‑end digital measurement across web and mobile, covering tracking design, implementation, data quality, and governance. The role plays a key part in evolving analytics capabilities towards Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA) Skills & Qualifications · Strong hands‑on experience with Adobe Analytics and Adobe Launch / AEP Data Collection · Deep expertise in eVar/prop/event design, processing rules, report suites, VRS, and segments · Solid understanding of data layers and ability to work closely with engineering teams · Experience with Web SDK and modern event‑based tracking models · Familiarity with Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA) · Exposure to mobile analytics (iOS / Android SDKs) · Strong analytical, problem‑solving, and communication skills · Knowledge of privacy regulations is a plus Skill Required : · Work with stakeholders to understand business requirement · Convert business questions into measurable tracking requirements · Build and automate reports and dashboards. · Good understanding of Adobe Launch properties, rules, extensions, custom code, and publishing workflows, mobile SDK · Validate data accuracy, debug implementation issues, and resolve edge cases
Job description provided by Cognizant Technology Solutions.
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