Director Strategic Partnerships, Demand

Location: NY - New York, 1407 Broadway Floor 12

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

FreeWheel is seeking a Director, Strategic Partnerships, Demand to lead strategic relationships and integration priorities across a portfolio of enterprise demand partners. This role will serve as a senior partner lead for some of FreeWheel’s largest programmatic demand relationships, including major DSPs, and will connect commercial strategy, technical integration planning, contract negotiation, and cross-functional execution.

The Director will translate partner opportunities and requests into clear strategies, business cases, and operating plans that support marketplace revenue growth while protecting FreeWheel’s long-term strategic interests. The role will lead complex negotiations and integration upgrades, guide strategic account planning, and coordinate high-profile, time-sensitive work across Product, Engineering, Revenue, Account Management, Marketplace Operations, Finance, Legal, Privacy, and other teams.

The ideal candidate combines deep programmatic advertising expertise with strong commercial judgment, analytical rigor, execution excellence, and executive presence. This person can move comfortably between senior partner conversations, technical product discussions, contract strategy, performance analysis, and internal decision-making. The successful candidate will make data-backed decisions with minimal guidance and create alignment across senior stakeholders.

What You Will Own

•Strategic demand partner leadership: Own the strategy and senior relationship for a portfolio of foundational and enterprise demand partners

•Strategic account planning: Develop and drive internal strategic account plans, joint business priorities, executive narratives, and measurable partnership roadmaps that connect partner opportunities to FreeWheel objectives.

•Commercial and contractual ownership: Lead complex partner negotiations, agreement updates, incentive structures, integration terms, and internal approval processes in close partnership with Legal, Finance, Product, and executive stakeholders.

•Integration strategy and prioritization: Evaluate new requests for product capabilities, API support, ad formats, data requirements, and material integration changes; frame the business case, strategic tradeoffs, resource implications, and recommended path forward.

•Cross-functional execution: Act as the quarterback for high-profile partner initiatives, aligning decision makers and delivery teams across Product, Engineering, Demand Revenue, Account Management, Marketplace Operations, Global Client Services, Legal, Privacy, and Compliance.

•Partner escalation: Serve as a conduit to the organization on issues that require strategic judgment, rapid coordination, or executive alignment, while distinguishing partnership strategy from day-to-day account management and troubleshooting.

Responsibilities: