Senior Strategist, Integrated Strategy

Location: New York

About Dentsu

We are business‑driven and creatively obsessed, helping clients grow through Transformative Creativity—creativity that solves real business problems, challenges convention, and creates meaningful impact.

About the Team

• You’ll join the Dentsu Creative team supporting a leading health and convenience retailer, helping connect brand strategy and communications across pharmacy, health, wellness, and everyday retail. We are:
• Proactive leaders who set the agenda and bring energy to every engagement
• Question‑askers who push beyond the expected to find what’s interesting
• Makers and doers who turn thinking into actionable outputs
• Growth-minded teammates who seek out what they don't know as much as they do
• Radical collaborators who work fluidly across disciplines

Role and Responsibilities

This role sits within a specific business vertical for a leading health and convenience retailer, with a need to connect the dots across the broader enterprise. We’re looking for someone equally comfortable navigating a large, highly matrixed brand and rolling up their sleeves to develop scrappy thought starters, find unexpected creative angles, and resourcefully turn early thinking into something teams can build on. You will:

Lead qualitative research, from quick cultural inputs to deeper exploratory studies.

Develop clear, inspiring creative briefs and guide others in doing the same, translating audience insights and business priorities into actionable creative opportunities.

Build brand frameworks, integrated communications plans, and consumer journeys.

Define clear communications jobs to be done and channel roles across paid, owned, earned, social, digital, and in-store experiences, working with media and other specialist partners.

Synthesize signals across data, culture, and category to give creative and client teams a clear point of view on what matters to people and how the brand can respond.

Surface new growth opportunities and strategic value for creative and brand teams.

Guide multi‑disciplinary teams in measurement and learning agendas.

Provide thought leadership on culture, human behavior, and category dynamics.

Build strong knowledge of the client’s business and competitive landscape

Thoughtfully apply AI to sharpen strategy, speed insights, and improve output quality—while preserving a strong strategic POV and human judgment.

Help shape awards submissions by crafting compelling case studies, defining the strategic idea and impact, and collaborating across teams to tell the story effectively.

What Success Looks Like

Brings clarity to complexity without oversimplifying

Stays steady and constructive when client priorities shift or briefs change mid-stream

Builds strong, trusting relationships across diverse styles

Helps creative teams understand not just the strategy, but how it flexes by audience, need, and channel

Turns brand thinking into clear communications tasks that help creative and media teams build connected work

Brings proactive ideas that help the team anticipate opportunities and strengthen the brief

4+ years experience developing integrated brand and communications strategies

Proven track record of strong, consistent strategic ideas

Deep understanding of how brands earn attention and trust across digital, social, and real-world experiences

High standard for clarity, craft, and detail

Strong storytelling and presentation skills, with the ability to make strategic thinking clear and compelling for creative teams and clients

Ability to simplify complex challenges for varied audiences

Curious, culturally informed, insight-driven; seeks out what they don't know as much as they build on what they do

Experience with qualitative research, social listening, trend analysis, audience data, and related tools

Ability to map consumer journeys, define communications tasks, and identify how channels work together to influence behavior

Seen as a trusted partner to mid‑senior clients and a supportive mentor to juniors

We're looking for someone who will grow with the discipline as it evolves, curious about what strategy looks like in two years, not just today years and how new tools can strengthen the work

Experience in retail, health and wellness, pharmacy, or CPG is a plus

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles).

Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

The annual salary range for this position is $94,875 - $117,180. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include

Medical, vision, and dental insurance,

Life insurance,

Short-term and long-term disability insurance,

401k,

Flexible paid time off,

At least 15 paid holidays per year,

Paid sick and safe leave, and

Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location

New York

Brand

Dentsu Creative

Time Type

Full time

Contract Type

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.