SDR, CPG Ad Sales

About the Team

The CPG Ad Sales Team is responsible for the marketing vision, development and growth of our CPG partnerships. This team is seeking additional founding team members to build an industry-leading ads and promotions business across DoorDash’s core categories. The growing DoorDash ads business is quickly becoming the single best place for merchants and brands to market to local customers, in an ecosystem that benefits all parties.

About the Role

This SDR sits at the tip of the spear as DoorDash continues to grow its CPG Ads org. You’ll be the primary engine for our brand partnership growth, identifying and penetrating brands not yet on our platform and securing high-value meetings for our Mid Market Account Executive team. You’ll blend automated outreach, personalized high-touch prospecting, and face-to-face networking to build a pipeline for a business that is scaling quickly.

Success is measured on attainment to ads and promotions revenue goals, with both a quantitative revenue target and qualitative OKRs. This role is designed for someone who wants to learn the business from the ground up and eventually transition into an Account Executive role. You will report into a Manager on our CPG Mid Market Sales team within our Enterprise Sales & Business Development organization.

You’re excited about this opportunity because you will…

Multi-channel prospecting: Build and manage a robust funnel of potential brand partners through a “balanced attack” of automated sequences and bespoke, personalized outreach, including cold calls.

Build pipeline: Source leads and build target account lists to find the highest-yielding revenue opportunities.

Own inbound: Manage inbound leads from a variety of sources, responding quickly and qualifying them.

Hit the trade show floor: Represent DoorDash at industry trade shows (8-10 events a year, roughly 25 days of travel), converting booth traffic into meetings by identifying key stakeholders and securing in-person or follow-up appointments.

Partner with AEs: Work hand-in-hand with Mid Market AEs to map out “must-win” accounts and execute coordinated strategies to break into them.

Shape our tooling: Co-develop the tech stack and messaging templates to scale outreach without losing the personal touch, using tools like Outreach, Demandbase, LinkedIn Sales Navigator, and ZoomInfo.

Influence the roadmap: Share what you hear from the market with our Product teams so it directly shapes the future of DoorDash Ads.

Grow with us: Be part of the growing CPG DoorDash Ads & Promos team, with a clear path to evolve into an Account Executive.

We’re excited about you because…

• You’re a hunter. Ideally 1-3 years in Ads Sales or SDR roles with a proven track record in high-volume outreach and pipeline generation, though we are open to a wide interpretation of relevant experience.
• You’re technically savvy. You pick up new tools quickly and can onboard fast. Our tooling can change, so we value experience with sales automation tools and CRM, but the ability to learn new ones matters most.
• You’re AI fluent. Using AI in your daily workflow is a requirement.
• You’re a persuasive storyteller. You have experience building client-facing pitch decks and can turn data into a compelling brand narrative.
• You’re a dynamic communicator. You have polished verbal and public speaking skills and are comfortable navigating trade show floors and making executive-level cold calls.
• You have entrepreneurial grit. You thrive in scrappy, ambiguous environments where building the process is as important as following it. We have great tools, but willpower, creativity, and effort decide how well you do.
• You’re ready to travel. You’re comfortable traveling for industry events (about 25 days a year).
• Nice to have: Experience with CPG advertisers (Mid Market / Emerging brands a plus).

Compensation

Actual compensation within the pay range listed below will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. Base salary is localized according to employee work location.

In addition to base salary, the compensation for this role includes opportunities for sales commission. Talk to your recruiter for more information.

DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.

To learn more about our benefits, visit our careers page here.

See below for paid time off details

For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.

For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).

The national base pay range for this position within the United States, including Illinois and Colorado.

$71,520—$105,200 USD

The total on-target earnings (base + commissions) for this position within the United States, including Illinois and Colorado.

$89,400—$131,500 USD

About DoorDash

At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.

DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office.

Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.

Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.

If you need any accommodations, please inform your recruiting contact upon initial connection.

Notice Regarding Use of AI and Automated Tools: To streamline our hiring process, DoorDash utilizes an automated recruitment tool called Metaview.

How it works: Metaview assists our recruiting team by evaluating job related qualifications and characteristics in connection with hiring. The tool is designed and used to support - rather than replace - human decision-making; trained personnel make final decisions with meaningful human review and oversight, and DoorDash does not use Metaview or other AI-enabled tool in a manner that has the effect of subjecting applicants or employees to discrimination based on any protected characteristic or proxy or for engaging in any protected activity under applicable law.

Data Retention, Privacy & Bias Audit: Data collected during this process is retained in accordance with our Candidate Privacy Policy https://help.doordash.com/en-us/legal/article/ax-privacy-notice and applicable state laws. In compliance with New York City Local Law 144, the independent bias audit summary for Metaview is publicly available for review at https://trust.warden-ai.com/metaview/application-review.