Location: CAA-Changi Airport Terminal 2
[What the role is]
The Civil Aviation Authority of Singapore’s raison d’etre is to develop the air hub and aviation industry in Singapore, expanding Singapore’s links to the rest of the world. We enable opportunities through aviation, making connections, opening doors and enabling choices in people’s lives.
As Assistant Manager/Deputy Manager/Manager (Corporate Communications), you will be an integral part of the CAAS Corporate Communications division which oversees and drives the strategic storytelling process, reinforcing and safeguarding public perception of its role as both the champion of Singapore’s aviation sector and trusted regulatory authority.
[What you will be working on]
Corporate Branding and Governance
Serve as a brand custodian by providing oversight and guidance on brand application to ensure a consistent and unified brand identity.
Monitor and analyse CAAS’ brand health, including conducting brand perception research to strengthen brand equity.
Oversee the development of corporate publications and branding materials to support consistent brand application.
Support the team in driving and overseeing branding initiatives by assessing brand relevance, identifying gaps and working with appointed agencies to ensure consistent and aligned brand application.
Job description provided by Economic Development Board.
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