Marketing and Corporate Affairs Consultant

We're looking for a Marketing & Corporate Affairs Consultant to join our Marketing & Corporate Affairs community. In this role, you'll support the planning, development and delivery of a wide range of marketing, communications and engagement activities that help connect Nationwide with key audiences, including members, employees, journalists, politicians, charities and wider consumer groups. You'll create engaging content, communications and campaigns that strengthen our brand, enhance our reputation, support business objectives and deliver positive outcomes for our audiences.

You will work closely with internal stakeholders and external partners to develop and deliver a variety of communications and marketing materials, including digital and printed content, campaigns, events, media materials and audience engagement activities. Using insight, data and audience understanding, you'll help shape communications approaches, support decision-making and ensure that activity is delivered through the most effective channels and messages.

You'll also support the management and delivery of projects, helping coordinate resources, budgets and timelines while ensuring all activity aligns with brand guidelines, governance requirements, regulatory standards and accessibility principles. Through measuring and evaluating performance, you'll help identify opportunities to improve future campaigns and engagement activity, contributing to continuous improvement across the team.

This role would suit someone with a passion for marketing, communications or stakeholder engagement who enjoys combining creativity with insight-driven decision making. You'll bring strong communication and organisational skills, experience managing multiple priorities and an interest in developing effective marketing and engagement solutions that make a meaningful impact.

We are happy to consider flexible working approaches to help you perform at your best.

The working hours (per week) for this role can be between 28 and 35 hours.

At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.

For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at either our Swindon or London office. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here.

Whilst these locations are where we are primarily looking to fill the role, if you’re an internal applicant based in a different location we would welcome your application and if successful, your hiring manager will provide further details on how this could work for this specific role. You can also find out more about our approach to hybrid working here.

Nationwide is committed to the redeployment of our employees impacted by change, as such applications for redeployment candidates will be prioritised in this recruitment process.

If you’re a colleague on long-term absence (for example, on parental leave) or a temporary worker, please use your personal email address to submit an application.

What you’ll be doing

As a Marketing & Corporate Affairs Consultant, you'll play a key role in developing and delivering marketing, communications and engagement activity that supports Nationwide's strategic priorities, strengthens our brand and enhances our reputation with key audiences. Working within the Marketing & Corporate Affairs community, you'll help create compelling campaigns, communications and content that engage members, colleagues and external stakeholders while supporting business objectives.

You'll work closely with colleagues across Marketing, Digital, Corporate Affairs and the wider business to plan and deliver integrated communications and marketing activity across a range of channels. From briefing and content development through to delivery and evaluation, you'll help ensure campaigns and communications are effective, audience-focused and aligned with our brand standards.

A key part of the role will involve building strong relationships with stakeholders, understanding business priorities and translating these into clear, engaging and impactful communications. You'll support the development of campaign plans, communication strategies and engagement activities, ensuring the right messages reach the right audiences at the right time.

You'll use insight, data and audience understanding to help shape marketing and communications activity, identify opportunities for improvement and measure the effectiveness of campaigns. By analysing results and performance, you'll provide recommendations that help optimise future activity and enhance audience engagement.

You'll also support the successful delivery of projects and initiatives, coordinating activities across multiple teams and ensuring work is delivered within agreed timelines, budgets and governance requirements. Working within established regulatory, risk and brand frameworks, you'll help ensure all communications are accurate, compliant and deliver positive outcomes for our members and stakeholders.

Through effective collaboration, strong organisational skills and a continuous improvement mindset, you'll help drive high-quality marketing and corporate affairs activity that supports Nationwide's reputation, strengthens stakeholder relationships and delivers meaningful business and customer outcomes.

About you

To be successful in this role, you will need

Experience delivering CRM, customer engagement or direct marketing activity across multiple customer campaigns and communications

Strong understanding of customer segmentation, targeting and personalisation principles, with experience using customer data to improve engagement

Excellent project management and organisational skills, with a proven ability to manage multiple priorities and deliver activity to plan

Experience working collaboratively with a wide range of stakeholders, including marketing, data, digital, creative and operational teams

A data-led mindset, with experience reviewing campaign performance, identifying opportunities and supporting test-and-learn activity

Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:

Feel what customers feel - We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind

Say it straight - We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand

Push for better - We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development

Get it done - We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes

You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.

The extras you’ll get

There are all sorts of employee benefits available at Nationwide, including:

25 days holiday, pro rata

Private medical insurance

A highly competitive pension to help you build a strong foundation for retirement

Access to an annual performance-related bonus

Training and development to help you progress your career

A great selection of additional benefits through our salary sacrifice scheme

Life assurance to provide peace of mind for you and your loved ones in the event of your death

Wellhub – access to a range of free and paid options for health and wellness

Up to 2 days of paid volunteering a year

Banking – but fairer, more rewarding, and for the good of society

We forge our own path at Nationwide.

As a mutual, we’re owned by our members - those customers who bank, save or have a mortgage with us. We challenge the financial sector status quo. We don’t see customers as the engine of our own profit. We share our profits with them and put their needs first. Always there when they need us. Supporting them and their lives.

If you’re inspired by fairer finances, passionate about making a meaningful impact, and truly care about our customers, you’re one of us.

At Nationwide, you are challenged to grow and rewarded for doing so. Valued. Recognised. Inspired to be your best. As a community, we want our working lives to count. As a team, we celebrate what we achieve. As a standard-setter, we work for the good of customers, communities, and broader society.

We are purpose-driven. Uncompromisingly customer. Unstoppably Nationwide.

What to do next

• If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us.
• We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.
• Keeping your data and personal information confidential is important to us. To find out more about how we use and process your data, please read our Privacy policy.
• If you want to find out more about using AI in our recruitment process, please read more here.

Disability Confident

We’re not just guided by data, we’re driven by the real experiences of our people. We’re a Disability Confident Level 3 Leader, the highest level.

That’s why we’re constantly evolving our policies and practices to make sure everyone feels genuinely supported, valued, and empowered to champion inclusion. Whatever your needs, we’re here to support you. If you need any additional support throughout your application journey, email our team at Recruitment Support.

Apply safely with Nationwide

Recruitment scams can look convincing, so take a moment to check the role is listed on our official careers site and read our guidance onDon’t be conned by a job scam.

The hiring manager for this role is Robert Jefferson, and the main recruitment contact is Sameena Rehman.