Role Specific Skills
- §Campaign execution &
- coordination
- §Marketing operations
- management
- §Quality assurance & validation
- §Campaign scheduling &
- workload management
- §Stakeholder communication & coordination
Technical/Soft Skills
- §HubSpot marketing hub
- §Marketing automation workflows
- §Ee-mail marketing platforms
- §Campaign tracking & reporting tools
- §Basic knowledge of Google Analytics and UTM tracking
- §Strong organizational skills
- §High attention to detail
- §Problem solving mindset
- §Ability to manage multiple priorities
Responsibilities
- §Configure and launch marketing campaigns in HubSpot
- §Manage audience segmentation and campaign lists
- §Execute e-mail deployments and campaign scheduling
- §Perform campaign QA and testing before launch
- §Monitor campaign execution and resolve issues
- §Maintain campaign documentation and status reporting
- §Support enrollment, recruitment, and brand marketing initiatives
- Education Requirements: Bachelor's degree in marketing, business administration, communications, digital marketing, or related field
- Work Experience Requirements: 3-5 years of experience in campaign management and digital marketing automation
Job description provided by EXL Service.
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