Location: Toronto Office
Reporting to the Director, Advertising and Brand, the Digital Creative Strategist is responsible for leading the development of the Fidelity brand and executing campaigns and activations that drive sales, increase customer acquisition, and enhance loyalty. This role includes responsibilities such as working with copywriters and maintaining brand guidelines across all creative outputs. The ideal candidate will have a strong understanding of brand advertising’s impact in performance marketing and business objectives and will collaborate with partners across FIC to lead a digital-first approach to a defined brand strategy, design, content, and digital experience.
Understanding marketing initiatives, strategic positioning, and the target audience is critical for this role, as is the ability to take a creative concept and bring it to life across different digital media platforms. Working with the internal agency and external creative and media partners, you will champion creative strategy and ensure seamless execution in a collaborative environment to meet important business goals.
Fidelity Canada is an equal opportunity employer
Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally-protected ground.
Accommodation during the application process
Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at [email protected].
No telephone inquiries or agencies please. We thank all applicants for their interest, please be advised that only those selected for an interview will be contacted.
Why Work at Fidelity?
We are proud to be recipients of the following
Awards
- Canada's Top 100 Employers
- o Greater Toronto's Top Employers
- o Canada's Top Family-Friendly Employers
- o Canada's Top Employers for Young People
- Great Place To Work® Certified
- o Best Workplaces for Inclusion
- o Best Workplaces for Mental Wellness
- o Best Workplaces for Today's Youth
- o Best Workplaces for Women
- o Best Workplaces in Financial Services & Insurance
- o Best Workplaces in Ontario
- o Best Workplaces with Most Trusted Executive Teams
- LinkedIn Top Companies in Canada
- Human Resource Director (HRD) - Best Place To Work
o HRD - 5-Star Benefit Program
o HRD - 5-Star Diversity & Inclusion Employer
Designations
- Canadian Compassionate Companies – Certified
- Benefits Canada's Workplace Benefits Award - Future of Work Strategy
- TalentEgg National Recruitment Excellence Award - Special Award for Diversity & Inclusion in Recruiting
- Canadian HR Reporter's Most Innovative HR Team
Job description provided by Fidelity Canada.
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