YOUR CHALLENGES As a product content specialist, you aim to ensure an optimal user experience through the collection, enrichment, and maintenance of product information on our website. YOUR RESPONSABILITIES Optimize product-related data: ensure the accuracy of information, categorization, images, and the display of filters and attributes; Analyze product categories and their performance with a continuous improvement mindset; Optimize product pages according to SEO best practices; Maintain strong business relationships with various internal departments—including category management, purchasing, and sales as well as with suppliers to ensure effective catalog management; Collaborate proactively to improve the website’s conversion rate; Contribute to the optimization of the website’s internal search engine; Identify and help resolve any operational issues related to product pages; Support internal teams in onboarding new clients on our digital platforms; Participate in any other projects and initiatives led by the e-commerce team.
YOUR SPECIFIC MEASURES OF SUCCESS Increase in SPI’s overall revenue, including revenue from new clients; Growth in web revenue; Improvement in NPS score; Higher website conversion rate. WHAT WE ARE LOOKING FOR Marketing or other relevant training; Minimum 2 or 3 years of experience in marketing or a similar position; Experience in e-commerce or with PIM platform (an asset); Experience in a B2B industry (an asset); Excellent writing skills in English and French; Good knowledge of MS Office; Bilingualism (written and spoken); Knowledge of SEO and Google Analytics (an asset); Knowledge of digital platforms (an asset).
Job description provided by SPI Health and Safety.
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