Navigate flexibly across Retail, Payments and Digital Gifting portfolio of business, manage relationships with major retailers or payment providers, and build and execute successful long-term business relationships and growth strategies. Act as the "business owner" for your portfolio, develop business cases, identify market opportunities/constraints, and prioritize activations that drive Play revenue and New Paying Users (NPU) growth.
Secure partner marketing investments and execute campaigns that leverage partner surfaces (in-store, digital channels) to promote Google Play content, apps, and games. Collaborate with RPA BizOps (forecasting, logistics), R&P Marketing (campaign strategy), and Play Business Development (developer content) to launch high-impact campaigns. Measure campaign Return on Investment (ROI), analyze spend trends, establish baselines, and report outcomes to leadership to iterate on channel strategies.
Job description provided by Google.
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