Lead end-to-end channel strategy, editorial calendar, and day-to-day operations for short-form video platforms and other channels, aligning platform-native positioning, paid boosting, and budget allocation. Oversee agency partners and creators in the ideation/production of short-form video content spotlighting AI use cases, and manage content approvals, creative direction, community engagement, trend-reactive discussions, and brand-safe moderation.
Architect and scale ambassador programs by sourcing, briefing, and managing a roster of creators to produce co-created campaigns. Partner across Product Marketing, Brand Social, PR, Legal, and external agency teams to ensure brand safety and compliance. Partner with the measurement agency to analyze full-funnel performance metrics—including Social Health Index (SHI), engagement rates, sentiment, brand lift—and report insights to optimize creative strategies and demonstrate impact.
Job description provided by Google.
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