Define and execute the JAPAC AI GTM framework and marketing narrative across sub-regions, partnering closely with Sales, Solutions Engineering, and Country Marketing Leads to directly accelerate pipeline growth and agreement velocity. Adapt global flagship campaigns to local commercial contexts while building bespoke, region-specific programs, events, digital assets, and customer advocacy initiatives to address market gaps.
Serve as the primary regional subject matter expert for AI positioning, translating complex technical capabilities into tangible business value and enabling field teams with engaging messaging and objection-handling. Bridge global and in-country teams to architect and land high-touch customer engagements like seminars and roundtables to showcase compelling customer AI transformations. Measure, analyze, and optimize campaign ROI, pipeline contribution, and market sentiment across priority accounts and segments.
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