Google Technology/Software

YouTube Social and Influencer Marketing Specialist, EMEA (English, French)

Paris, France In person Full-time

Execute 360° social marketing strategies and always-on editorial calendar across key EMEA markets. Draft, review, and localize platform-native copy and creative assets for both regional and local channels. Lead end-to-end creator partnership strategies—from sourcing and discussion to creative briefing and co-creation—leveraging and emerging creators to drive product adoption and sentiment. Direct external creative, production, and influencer agencies, overseeing campaign scopes, briefs, production schedules, and budgets to guarantee high-quality, on-brand delivery.

Serve as a social and influencer subject matter expert within cross-functional squads (e.g., GTM, Partnerships, Media, Communications), aligning local campaigns with global priorities and regional business objectives. Establish campaign key performance indicator (KPIs), analyze full-funnel performance metrics and creator sentiment, and translate data into actionable insights and executive-ready post-campaign reports.

Job description provided by Google.
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