Google Technology/Software

Director, Martech and Applied AI, YouTube Marketing

Zürich, Switzerland In person Full-time

Define and own the MarTech roadmap, transforming isolated marketing requests into an interoperable technology portfolio. Drive efficiency improvements by automating key marketing surfaces and scaling our ability to deliver personalized communications to billions of users. Forge deep, high-trust relationships with product management and engineering. Drive principled architectural decisions, determining when to leverage YouTube/Google’s internal engineering stack (data gravity, scale) versus integrating external solutions (speed, agility).

Oversee end-to-end architecture of our core platforms. Lead the technical design for marketing data pipelines, ensuring strict adherence to privacy (GDPR/CCPA) while maximizing signal fidelity for attribution and measurement. Develop and advocate for a shared long-term vision for how AI/ML will transform YouTube's marketing efforts. Advocate for a culture of automation.

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