L'Oreal Manufacturing

Japan - DDX Sr.Specialist/Manager, LUXE YSL

Tokyo, Japan In person Full-time

Key Job Accountabilities 主要職務

  • Building and driving CRM models that enhance the band engagement & new customer retention, build mid-long term customer journey for rapid growth of YSL. Leverage data analytics to execute unique YSL CRM strategies with strong sense of speed.
  • Membership Program Management: Plan and execute membership programs to elevate customer experience and strengthen engagement. Focus on customer development by improving new customer repeat rates and driving cross-selling for Foundation and Skincare categories.
  • Lead Online DDX: Formulate digital customer experience strategies, set KPIs, and execute initiatives based on the overall customer strategy. Plan and execute online live streaming events collaborating OBM.
  • Digital Channel Activation: Manage the official LINE account and design / Execute personalized campaigns leveraging Marketing Automation (MA).
  • Data Analysis & Optimization: Analyze customer data to contribute to campaign planning, ROI optimization, and strategic decision-making.
  • Must Have Aspects 必須項目
  • We are looking for an adaptable, highly motivated, and proactive individual who can thrive in a fast-paced environment.
  • Collaboration Skills: Ability to collaborate closely with marketing, retail, and CMO teams, bridging different perspectives,driving consensus, and executing projects effectively.
  • Data Analytics Skills: Practical analytical skills to extract insights from diverse data sources and translate them into actionable, high-impact CRM strategies and execution.
  • Fluent Japanese and English proficiency (Business intermediate level)
  • Professional experience in marketing or CRM
  • Strategic Thinking: High adaptability and problem-solving skills in a fast-changing environment.
  • Strong passion for the cosmetics and beauty industry.

Preferred Qualification 希望項目

  • FMCG (not necessarily from cosmetic business) background
  • CX related background

Job description provided by L'Oreal.
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