[L'Oréal Korea] Communication Specialist - 3CE

Communication Specialist - 3CE (CPD)

Hello, we're L'Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).Intrigued? Keep reading, this might be the opportunity you've been searching for.

Hello, we're L'Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

As our Communications Specialist for 3CE within the Consumer Products Division, you will lead brand advocacy and media engagement to amplify our trendsetting makeup narrative across Korea, reporting directly to the Digital & Communication Manager. You will connect local activations with our global influence ecosystem, turning product launches into cultural moments.

[Advocacy Strategy & Campaign Execution]

Develop and execute local advocacy strategies to strengthen brand positioning in the market, with a focus on influencer and viral marketing.

Translate brand and business priorities into locally relevant campaign plans and activations.

[Influencer & PR]

• Identify and engage relevant influencers and creators for collaborations aligned with brand strategy and campaign objectives.
• Plan and execute product seeding activities, including influencer selection, coordination, and follow-up.
• Build and maintain relationships with key media contacts and support media relations activities.
• Manage brand-owned channels, including KakaoTalk Channel, Blog, YouTube, and Website, ensuring regular updates in line with the campaign calendar.
• Maintain and update media, press, and makeup studio contact lists.
• Use internal influencer-tracking tools to inform creator selection and collaboration plans.

[Campaign Monitoring & Insights]

Use internal L’Oréal tools, including TARS, to monitor campaign performance and organize campaign data.

Track media coverage and competitor activity, and consolidate relevant campaign results and insights.

We Are Looking For

You bring strong creative instincts and a sharp understanding of Korea's beauty landscape to turn brand stories into viral conversations. You are ideally an expert with 2 to 5 years of experience in Advocacy & Digital. You bring:

• Influencer Management: Proven capability in sourcing, engaging, and managing relationships with diverse creators and trendsetters.
• Brand Equity Communication: Strong grasp of brand identity to convey 3CE’s distinctive aesthetic across all channels.
• Media Relations Management: Experience partnering with media contacts and press outlets to secure high-visibility earned editorial.
• Content Creation: Skill in crafting culturally relevant, engaging assets tailored for digital platforms and community touchpoints.
• Written Messaging: Clear, persuasive communication skills with professional working proficiency in both Korean and English.

What's In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!)
• Real responsibility from day 1, there's no sitting on the sidelines at L'Oréal
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
• A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference

Who We Are

L’Oréal Consumer Products Division democratises the best of beauty across the globe. Within 3CE, we celebrate individuality, vibrant colour, and trendsetting styles that shape contemporary beauty culture.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.Wondering how AI is integrated in our L'Oréal recruitment process? Find practical information and advice in our AI Charter.Ready to apply? careers.loreal.com is the official trusted website.

*Please submit your English Resume.