Learfield Amplify Media/Entertainment

NIL Partnership Solutions Coordinator - University of Kansas

Lawrence, KS In person Posting closed
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Location: Lawrence, KS

Jayhawk Sports Properties is seeking a motivated and detail-oriented NIL Partnership Solutions Coordinator to support the execution of Name, Image, and Likeness (NIL) partnerships. This role will focus on assisting with student-athlete marketing campaigns by tracking inventory, coordinating deliverables, and supporting reporting needs.

In this role, you’ll work closely with internal property staff, student-athletes, and brand partners to ensure smooth day-to-day execution of NIL campaigns within a single property. This entry-level role reports to the Manager, Partnership Strategy and provides the opportunity to build foundational experience in NIL operations.

Responsibilities

  • Support the coordination and execution of NIL deal activations, ensuring student-athletes fulfill deliverables in alignment with fair market value.
  • Track and update NIL inventory across proposed, sold, and available assets; assist with weekly internal updates and reports.
  • Serve as a liaison between internal property teams, student-athletes, and external stakeholders (e.g., brand partners, athletics) as needed.
  • Participate in gameday operations and NIL activations at home games and other key events.
  • Stay informed on NIL news, including national trends, legislation changes, and peer institution activity; share updates with property team.
  • Represent the property in internal LEARFIELD NIL touchpoints or meetings as assigned.
  • Assist with additional sales, fulfillment, or operations duties as directed by property leadership.
  • Must be able to work 40 hours per week, including home games, select events, and NIL activations occurring outside traditional business hours.

Job description provided by Learfield Amplify.
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