- Location: Bangkok
- Develop and execute comprehensive performance marketing strategies to acquireleads through online and offline channels.
- Manage and optimize digital campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to maximize ROI.
- Utilize SEO/SEM, email marketing, social media, and other online tactics to generate leads and drive conversions.
- Oversee traditional marketing channels such as print, outdoor, and events to enhance brand visibility and attract potential students.
- Act as the primary point of contact for the marketing agencies,overseeing project timelines, deliverables, and budgetsto ensure alignment with goals and objectives.
- Analize campaign performance data and metrics to provide actionable insights and recommendations for continuous improvement.
- Collaborate with internal teams including admissions, content, and design to ensure marketing initiatives align with enrolment goals.
- Lead a team of marketing professionals, providing guidance, mentorship, and performance feedback.
- Stay updated with industry trends and best practices in performance marketing and education sector marketing.
Job description provided by LingoAce.
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