Assistant Manager, Retail Marketing

Location: City of Dreams Macau

REQ15177 Assistant Manager, Retail Marketing (Open)

PRIMARY RESPONSIBILITIES

• Arrange and execute events, GWP, Sales Events and promotions and partnerships etc.
• Develop and implement sales strategies to drive sales and revenue for the Mall at COD and SC, and Morpheus Retail
• Prepare forecast for promotions and events and setup KPIs
• Prepare regular market and competitors analysis
• Review and perform data-analysis on promotions and/or incentive schemes for the malls
• Present key sales & analysis findings to management with actionable recommendations for business development
• Work closely with Retailers at COD and SC, and Morpheus Retail team to implement initiatives
• Plan, review, and enforce the SOP for all initiatives
• Ensure all stakeholders are informed about promotions and initiatives
• Develop marketing communication strategies with Marketing teams for the Malls exposures and promotions
• Develop, Maintain, and Activate the Mall VICs (data collected from GWP)

QUALIFICATIONS

Experience

Minimum 5 years’ experience in event marketing, promotion campaigns, sales, or brand promotion

Experience in mall or retail environment is a plus

Education

Degree Holder in Marketing & Events, Business, or related discipline. Other candidates with relevant experience will be considered

Skills / Competencies

• Strong proficiency in using Excel, PowerPoint, Word and other MS Office apps
• Knowledge of Photoshop, Illustrator, or AutoCAD will be an advantage
• Fluent in spoken & written English and Chinese, with some Mandarin