Campaign Manager

At Metcash, you’re part of something bigger. We’ve got the heart of a small business with the strength and support of a big business.

When you join Metcash, your work makes a real difference to independent businesses and local communities, empowering you to:

Grow your career with tailored development programs

Thrive your way with flexible work options

Make your mark in a high-performing, values-led team

At Metcash Food, we’re the power behind local business, proudly supplying over 1600 independently owned stores in every corner of Australia and New Zealand. With a range of trusted independent brands like IGA, Foodland and Campbells/C-Store, our stores sit at the heart of their communities, providing locals with the products and homegrown produce they love most.

About the Opportunity

• Ready to move beyond “send” and start driving growth?
• We’re looking for a commercially minded Campaign Manager to own lifecycle and trade activation campaigns end-to-end — from spotting growth opportunities and defining the strategy, through to optimisation and measurable commercial outcomes.
• This is a role for someone who loves turning customer data into smart decisions, ideas into action and campaigns into results!
• In this Role
• Identify growth opportunities using customer, transaction and campaign performance data
• Define campaign objectives, target audiences, hypotheses and success measures
• Design and deliver end-to-end lifecycle and trade activation campaigns
• Build customer journeys and channel strategies using Braze, Segment or similar platforms
• Brief creative teams, agencies and internal partners on campaign requirements
• Monitor and optimise campaigns to improve engagement, redemption and conversion
• Turn campaign results into actionable insights that support future commercial decisions
• .You’re Likely a Match If
• 3–6+ years’ experience across CRM, lifecycle marketing, loyalty, campaign execution or trade activation.
• Strong commercial thinking and the ability to connect customer activity to business outcomes
• Experience using data, insights and testing to improve campaign performance
• Hands-on experience with Braze, Segment or similar marketing automation platforms
• Strong knowledge of audience targeting, journey orchestration and owned digital channels
• Confident stakeholder management and communication skills
• A proactive mindset with accountability for outcomes, not just campaign delivery

What’s on offer

• We’re proud to offer a workplace that supports your well-being, growth, and belonging:
• 🏖️ Extra Leave: Enjoy a 5th week of annual leave, 2 well-being days, plus 1 volunteer day annually
• 📚 Career Growth: Endless learning and development opportunities
• 👶 Parental Leave: 12 weeks of gender-neutral paid leave for primary carers
• 🌈 Inclusive Culture: Bronze Employer for LGBTQ Inclusion
• ⚖️ Neutral Pay Gap: Gender pay gap under 5% (WGEA 2024–2025)
• 🧠 Mental Health: Gold accreditation by Mental Health Australia
• 🏡 Flexibility: Flex Ready and Family Friendly Workplace accredited

About Us

• Join us and be part of something bigger!
• Metcash is Australia’s leading wholesale distribution company, with $19.5 billion in sales (FY26) and a proud spot in the ASX Top 125.
• We believe in the power of independent, family-owned businesses to shape vibrant communities. Through our food, liquor, and hardware pillars, we help retailers become the ‘Best Store in Their Town’ by providing merchandising, operational and marketing support.
• We’re committed to diversity, inclusion, and sustainability — and we welcome applicants from all backgrounds, including First Nations. If you need support during the application process, just let us know. Your privacy and dignity are always respected.
• This role is being managed directly by our internal Talent Acquisition team. We respectfully request that recruitment agencies do not submit profiles or make contact regarding this opportunity.
• #LI-CV1 #LI-Hybrid #INFLA