The Herald is Scotland’s leading quality news brand, with a proud history and an ambitious approach to its digital future. We are looking for an Audience and Content Editor who can grow our audiences, deepen engagement with readers and help drive subscriber growth. This is a rare opportunity to help shape the future of one of Scotland’s most respected news brands and take on a key senior role at the heart of our newsroom.
The Audience and Content Editor will help lead our digital strategy across multiple channels, including SEO, social media, newsletters, the homepage and video, bringing a data-led, audience-first approach to our journalism. They will also take responsibility for The Herald’s live team, leading our approach to breaking and developing news and ensuring we are fast, authoritative and competitive when the biggest stories unfold.
Working closely with senior editors, reporters and production teams, they will make sure our journalism reaches the right readers, in the right format, at the right time, while helping to turn strong audience engagement into subscriber growth.
Job description provided by Newsquest.
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