Nexstar Media/Entertainment

NewsNation Vice President, Creative Marketing

Chicago, IL In person Full-time

Location: IL-Chicago; 303 E Wacker Drive

NewsNation Creative Marketing is seeking a Vice President, Creative Marketing to set the high-level visual, editorial, and strategic vision to build our brand, promote our journalism, and engage audiences across a premier portfolio of national media brands. Reporting directly to the Senior Vice President, Creative Marketing and located full-time in our Chicago office, this executive will have unified oversight of both the producer/editor staff and the design team, ensuring a cohesive, high-impact creative strategy across all platforms.

The role oversees major media properties NewsNation, premium political journalism brand The Hill, and multicast networks AntennaTV and RewindTV. Additionally, this leader will drive frequent, strategic creative collaborations with our sister broadcast network, The CW.

Core Responsibilities

Develop and implement NewsNation brand standards, including the visual identity, brand voice and tone, and consumer and B2B messaging across multiple platforms. Oversee and manage the day-to-day creative output of both the producer/editor staff and the design team, as well as plan and execute long-range initiatives and campaigns that promote the brand, increase audience engagement and retention, and support corporate goals. Create a positive creative and collaborative environment that fosters teamwork and innovation.

Develop highly engaging creative work targeting consumers and viewers on screens (linear television, digital/social, etc.) and on the ground (marketing activations, live events, set design and construction, etc.).

Balance traditional linear broadcast promotion with contemporary digital campaigns aimed at scaling digital users and promoting premium subscription tiers.

Maintain direct channels with Programming Executives and Newsroom Producers to coordinate real-time marketing initiatives around special programs, events and the live news cycle.

Look for ways to develop cross-brand collaboration with Nexstar properties including the Hill, the CW, and the Nexstar local affiliates for shared media opportunities and increased exposure to broader audiences.

Key Qualifications

Experience: 10+ years of progressive creative leadership within a broadcast network, cable news environment, or major media agency handling high-volume television and digital properties. Proven experience managing cross-functional creative departments, with equal comfort directing video producers/editors and graphic designers/animators. A varied portfolio showcasing success in fast-turnaround daily news media, long-form promotion, broadcast/cable and digital marketing.

Salary Range: $200,000 - $310,000 Annually

Benefits: Our comprehensive benefits package for full-time employees includes, but not limited to, medical (with multiple plan options), dental, and vision insurance, paid time off, a 401(k) with company matching contributions, Paid Parental leave, life insurance and more. Part time employees are eligible for 401(k) and any local/state leave plans. Union positions are subject to the benefits outlined in their Collective Bargaining Agreement.

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Job description provided by Nexstar.
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