ED, Targeting & Field Intelligence

Location: Distant Employee - Distant Working Arrangement (DWA) (USA)

Job Description Summary

#LI-Hybrid

“The ideal location for this role is East Hanover, NJ but remote work may be possible (there may be some restrictions based on legal entity). Please note that this role would not provide relocation as a result. If associate is remote, all home office expenses and any travel/lodging to specific East Hanover, NJ site for periodic live meetings will be at the employee’s expense. The expectation of working hours and travel (domestic and/or international) will be defined by the hiring manager. This position will require 15% travel.

The ED, Targeting and Field Intelligence leads the enterprise Targeting & Field Intelligence organization responsible for translating brand strategies, customer priorities, and business objectives into actionable field intelligence models, targeting approaches, and decision-support capabilities that improve customer engagement and commercial effectiveness.

Partner with Brand and Customer Insights & Analytics leaders, who retain ownership of business and customer strategy, to convert strategic priorities into clear field intelligence frameworks, recommendations, and actions. Lead the capability roadmap, governance, methodologies, and operating model for targeting, field decision intelligence, and Next Best Action enablement across therapeutic areas.

Key Responsibilities

• The Executive Director is the enterprise capability leader accountable for:
• Customer and account targeting methodologies and models
• Field decision intelligence, prioritization, and action-planning frameworks
• Next Best Action strategy and analytical enablement
• Opportunity identification and intelligence-to-action models
• Field intelligence products, standards, governance, and reusable assets
• Targeting and field intelligence capability roadmaps and investment priorities
• Define and lead the enterprise strategy, roadmap, and operating model for targeting, field intelligence, Next Best Action, and field decisioning capabilities aligned to business growth priorities.
• Partner with Brand, Commercial Insights & Analytics, and business leaders to translate strategic objectives into scalable intelligence-driven field execution models.
• Govern enterprise-wide targeting, prioritization, and decision intelligence methodologies across therapeutic areas to drive consistent, data-driven customer engagement.
• Lead the integration of customer, patient, market, performance, and predictive analytics into actionable recommendations that improve field effectiveness and business outcomes.
• Advance AI-enabled decisioning, recommendation engines, and intelligence-to-action solutions while ensuring compliance, governance, and responsible AI practices.
• Drive continuous improvement in the relevance, adoption, usability, and measurable impact of targeting and field intelligence capabilities.
• Partner with Field Design & Deployment leaders to ensure intelligence-driven recommendations inform territory design, resource allocation, and execution strategies.
• Collaborate with Strategy, Platforms & Technology (SPT) to shape product roadmaps, define business requirements, and accelerate adoption of field intelligence and decision-support solutions.
• Build strong partnerships across Hyderabad (HYD), Advanced Analytics, Customer & Patient Intelligence, Medical, Market Access, and Commercial organizations to deliver scalable, high-quality capabilities.
• Lead, develop, and inspire a high-performing team of Targeting & Field Intelligence leaders, fostering innovation, accountability, talent development, succession planning, and continuous learning across global teams.
• Additional Locations: East Hanover