- Job Responsibilities & Tasks Duties include but are not limited to:
- Product Marketing and Portfolio Management
- Help maintain the Product and Brand Matrices to be used for procurement and production purposes
- Measure and analyse KPIs for optimal brand health & sales results.
- Propose and forecast key products sales volumes, product mix and inventories
- Maintain Product Line Definitions and Products Categorization by working with Strategic Marketing and Account Management
- Oversee the satisfactory resolution of all customer complaints by following up on agreed plan of action
- Coordinate with marketing business developers to convert identified priority target customer leads. New Products
- Support sales in product launches and introductions including the tracking and announcements of launch and availability dates
- Support in servicing large customers on product management issues Market, Competitive and Customer Intelligence
- Continuously gather market and competitive intelligence related to the assigned product lines and recommend plans accordingly
- Collect and evaluate customer feedback related to assigned products via systematic procedures to ensure customer satisfaction at all times
- Job Dynamics & Interfaces
3.1 Internal
Supply Chain & Procurement, Logistics Management, Account Management, Strategic Marketing, Art Coordinators, Customer Service, R&D, Accounting/Finance, and Business unit Managements.
3.2 External: Other affiliates, Media, Content, and Campaign partners, Market research agencies.
- Required Job Qualifications & Competencies
4.1 Education & Experience
- Minimum Bachelor degree in business administration, Marketing, or related, MBA is a plus.
- A minimum of 1-3 years’ experience in FMCG.
- Preferably have held a brand/product management position for at least 1 year with a solid track record
Job description provided by Napco National.
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