Manager, Paid Social

Location: New York, New York, United States of America

Agency

PHd

Job Function

Media

Job Subfunction

Performance Media

Responsibilities

Leadership

• Drive overall digital strategy and associated tactics to meet client’s goals, working closely with account lead(s)
• Established as leader with the client and across all departmental teams within PHD and our agency partners (OMD, etc.), effectively prioritizing/negotiating needs between all parties
• Effectively manage and develop junior team members (mentoring, training, etc.)
• Prioritize and manage quarterly priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
• Ability to problem solve, such as finding solutions for issues not yet attempted
• Proactively share learnings and best practices across the organization
• Establish oneself as an expert within their functional department and client team
• Identify ways to improve team efficiency and effectiveness, such as new processes
• Bring new proactive ideas to help meet client goals and grow business

Communication

• Ability to consult/educate/negotiate with clients and agency partners
• Effectively communicate paid media insights, reporting, trends, and new initiatives to client/agency partners and vendors (as Social has ownership of the vendor relationships)
• Ability to present recommendations/ideas to client and internal team
• Ability to effectively merchandise successes to the client
• Help educate client team on latest trends, best practices, technologies, etc.
• Demonstrates appropriate judgment through proper escalation

Functional Expertise

In-depth knowledge of

• Paid social optimizations (proactive and reactive)
• Forecasting and opportunity/gap analysis
• Campaign management tools, including bid rules/management
• Advanced social knowledge
• Monitoring new social trends and products and evaluating application to client
• Research tools/competitive analysis
• Budget/pacing and billing
• Understanding integrated media
• Client scope
• Industry trends

Qualifications

• Bachelor’s degree in marketing, advertising or communications
• 3+ years of work experience managing online marketing/advertising accounts
• Be a proactive self-starter
• Possess general knowledge of direct marketing principles and strategies
• Have polished presentation, communication and listening skills
• Have strong organizational skills as applied through an ability to manage multiple projects at once
• Be confident in analyzing and acting on marketing data
• Software experience in Meta, Pinterest, TikTok, etc.

$50,000 - $95,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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