Marketing Manager - Seychelles

Overview

The Marketing Manager is responsible for developing and executing marketing strategies to drive brand awareness, sales, and customer engagement. This role oversees promotions, events, advertising, and digital marketing while ensuring brand consistency. The Marketing Manager collaborates with sales, procurement, and operations teams to align marketing efforts with business goals.

We are seeking a dynamic and strategic Marketing Manager to lead our marketing efforts for the Seychelles market. Based in our Port Louis, Mauritius office, this role offers an exciting opportunity to shape and drive marketing initiatives for one of the world's most beautiful island destinations.

Develop and implement comprehensive marketing strategies to promote Seychelles as a premier tourist destination

Lead and mentor a team of marketing professionals, fostering a culture of creativity and excellence

Manage the marketing budget and allocate resources effectively to maximize ROI

Oversee the creation and execution of multi-channel marketing campaigns across digital and traditional platforms

Conduct market research and analyze data to identify trends, opportunities, and challenges in the Seychelles tourism market

Collaborate with internal stakeholders and external partners to ensure consistent brand messaging and positioning

Monitor and report on the performance of marketing initiatives, making data-driven recommendations for optimization

Stay up-to-date with the latest marketing trends and technologies, implementing innovative approaches to drive growth

Represent the company at industry events, trade shows, and conferences

Manage relationships with key media partners and agencies

Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred

Minimum of 5 years of experience in marketing, with at least 2 years in a managerial role

Proven track record of developing and executing successful marketing strategies and campaigns

Strong leadership skills with the ability to inspire and motivate a team

Excellent analytical and problem-solving skills, with a data-driven approach to decision-making

Proficiency in marketing analytics tools and CRM systems

Outstanding written and verbal communication skills

Experience in the tourism or hospitality industry is highly desirable

Knowledge of the Seychelles market and culture, as well as the broader Indian Ocean region

Ability to travel frequently to Seychelles and other locations as required

Professional marketing certifications (e.g., CIM, AMA) are a plus

Fluency in English is required; proficiency in French or Creole is an advantage

A market-related salary will be offered based on experience and qualifications.