Publicis Groupe Media/Entertainment

Senior Search Analyst, L3

Mumbai, India In person Full-time

Publicis Global Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform. Where talent, technology & operations combine to delivery amazing solutions for our clients. Expertise across Media, Data, Technology, Commerce & Production in all regions of the world. PGD is comprised of the best talent, and ways-of-working, which enables global scale, innovation and transformation, each day. Culture, growth and wellbeing underline all aspects of Publicis Global Delivery.

Overview

  • Your responsibilities as a Media Performance Associate Manager (Search) –
  • Expertise on search platforms like google ads, bing ads, SA360 etc
  • Fulfil relevant daily, weekly, monthly and quarterly tasks ensuring that all campaigns are executed to plan and meet the targets
  • Build, setup and optimize campaigns across search platforms
  • Assist in building, planning and implementing search structures & marketing strategy
  • Detail-oriented with effective verbal, written, and visual communication skills for a variety of audiences (internal or external)
  • Monitor competition and provide suggestions for improvement
  • Prepare client reports and provide insights and recommendations
  • Logical and analytical approach while interpreting the numbers
  • Sense of ownership; very responsible for client budget management & performance monitoring
  • Keep up to date with industry news and developments; stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine industry trends across web/mobile platforms, and adopting new/best practices on an ongoing basis
  • Work closely with the team members/ supervisor to meet goals.
  • You will fit right in if you have –
  • Any graduate (Specialization in Marketing, Digital Technologies, Business Management, or relevant field would be preferred)
  • 2 to 4 years of experience in Biddable media
  • Strong knowledge in various Search platforms like Google Ads, SA360, Bing Ads, Apple Search, Amazon Search, etc.

Job description provided by Publicis Groupe.
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