Associate Director, Strategy

Zenith is one of Publicis Groupe’s largest media agencies, spanning 95 markets globally with US offices in New York, Burbank, Chicago, Atlanta and Detroit. For more than 30 years, we have been at the forefront of media, helping to evolve and reshape the industry. We are highly regarded as a true agency partner by many high-profile brands for our expertise across numerous categories and wide range of capabilities that are unparalleled in the industry. Clients hire us for our track record of excellence in strategic planning, investment, and measurement. We also have specialist offerings, including content, commerce, multicultural and future-proofed data capabilities.

Overview

We're looking for a talented Associate Media Director, Strategy to manage the day-to-day Media Planning and Strategy functions for a high profile and fast-paced account. This person will lead a team in the development, execution, and stewardship of media plans for client’s business. The AMD effectively leverages experience, knowledge and skills to push fresh thinking while balancing client, agency, and team needs with the assistance of the VP/SVP/EVP. This position reports directly to the VP/SVP, Strategy.

Responsibilities

Implement effective marketing strategies and lead all day-to-day aspects of planning across multiple campaigns

Develop planning objectives that align with and elevate the client’s marketing and business goals

Act as the cross-team leader, integrating all aspects of media to define and execute campaigns

Establish and grow client relationships by demonstrating an understanding of industry and client business issues

Work with internal investment teams to gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met

Following detailed instructions and using established procedures, completes work in a detailed and complete manner

Supervising, training and developing skills of Assistants, Planners and Supervisors by managing workload, delegating responsibilities and checking work for accuracy

Provide job performance feedback to subordinates to manage career trajectory of the junior staff and make recommendations to management

Oversee the process and procedure for client set up, billing and all administrative functions

Responsible for managing projects and resources for all aspects impacting the client’s business

Participates in the recruitment and selection of junior staff

Mentor and guide direct reports to ensure proper education for advancement

Lead by example assisting in all levels of the planning and activation process

Effectively communicate across all levels and be willing to adopt new skills

Detailed awareness of media landscape, trends, challenges and competition

Strong knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s business

B.A. or B.S., preferably in Marketing, Advertising, or related field

6+ years of media planning experience

2+ years of experience managing junior staff

Agency experience highly preferred

Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI

Ability to translate data into well-articulated and actionable ideas

Strong written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation

Minimal supervision, relies on experience/ judgment

Resource for others in resolution of complex problems/issues

Excellent management, motivational, organizational, interpersonal and quantitative/analytical skills

Detail-oriented and proven ability to thrive in a fast paced environment

Demonstrate ability to learn new propriety software and processes quickly and proficiently

Understanding of Activation/Negotiation team functions

Manage projects, resources, stakeholders, and participants

Orient, train, assign and review the work of subordinates

Be a resource to others in the resolution of complex problems/issues

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply.

Compensation Range: USD $106,780.00 - USD $170,937.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/14/2026.