Publicis Groupe Media/Entertainment

Lead Digital Solutions Consultant

Bengaluru, India In person Full-time

Overview

About Business Unit

As part of the Digital Integration Services team, you’ll be at the forefront of modernizing marketing and delivering ground-breaking solutions. From crafting data-driven, personalized experiences that customers truly value to turning marketing visions into reality - we empower brands to achieve their goals.

Our team of 1,200 experts in strategy, analytics, creative, and digital experience uses innovative technology and data-driven insights to craft relevant, customer-centric strategies for the world’s leading brands.

Why we are looking for you

  • You have a strong consulting outlook and enjoy helping clients navigate digital transformation initiatives.
  • You can connect business objectives with technology capabilities to create meaningful and measurable outcomes.
  • You thrive at facilitating discussions, challenging assumptions, and driving clarity in ambiguous situations.
  • You are effective at building trusted relationships with partners across business and technology functions.
  • You bring a continuous learning approach and are energized by solving new and complex problems.
  • You thrive in collaborative environments and can influence multi-functional teams without direct authority.
  • You are curious, adaptable, and excited to learn emerging technologies, digital platforms, and modern ways of working.

What you will enjoy in this role

  • As part of the Digital Experience team
  • Influence strategic decisions by collaborating directly with business leaders, product owners, technology teams, and executive partners across enterprise-scale programs.
  • Shape solutions from concept to realization, participating in discovery workshops, strategy discussions, solution definition, implementation planning, and value realization.
  • Gain exposure to a diverse ecosystem of digital technologies, customer experience platforms, data and AI solutions, content and commerce platforms, and emerging enterprise technologies.
  • Contribute to transformational initiatives that help organizations reimagine customer experiences, modernize business processes, and accelerate digital adoption.
  • Work with multi-functional teams comprising strategists, architects, designers, product specialists, engineers, and delivery leaders, providing opportunities to build a broad consulting skills.
  • Take ownership of meaningful client engagements where your ideas, recommendations, and insights can directly influence project outcomes and business value.
  • Deep experience in producing BRDs, FSDs, FIA’s user stories, S2T mappings, and traceability artifacts.
  • Working knowledge of Databricks Lakehouse Platform, Customer data platforms, Data marts, date warehouse, ETL, CRM solutions, Campaign solutions and data solution design concepts etc.
  • Click here to view how Epsilon transforms marketing with 1 View, 1 Vision and 1 Voice.

Responsibilities

Partner with business collaborators and clients to understand strategic objectives, customer experience goals, business processes, and technology challenges, translating business needs into actionable requirements and solution outcomes.

Lead discovery, requirements engineering, and business analysis activities, including stakeholder interviews, workshops, process mapping, user journey analysis, requirements elicitation, prioritization, and acceptance criteria definition.

Develop business cases, solution recommendations, and transformation roadmaps that align business objectives with digital strategy, operational goals, and technology investments.

Collaborate with multi-functional teams, architects, product owners, designers, engineers, vendors, and delivery teams to define, design, and successfully implement digital solutions.

Own the end-to-end definition of commerce and eCommerce Key Performance Indicators, including business definition, calculation logic, data grain, dimensions, filters, drill paths, regional variants, and named data ownership.

Define the global commerce Key Performance Indicatorbaseline and translate it into regional implementations, documenting European market nuances, exceptions, retailer-specific requirements, and localization considerations.

Design the analytics experience for commerce dashboards, including metric hierarchy, dashboard views, UI wireframes, data-visualization specifications, filters, interactions, and drill-down journeys aligned with business use cases

Develop Key Performance Indicator- and dashboard-level acceptance criteria, validate analytical outputs with product owners, and secure collaborator sign-off on definitions, visualizations, data ownership, and release readiness

Facilitate requirement discussions and solution workshops, driving alignment, decision-making, and consensus among business and technology partners.

Translate complex business challenges into clear functional, non-functional, and operational requirements, ensuring solution designs meet both business and user needs.

Define and document business processes, functional and business requirement, customer journeys, operating models, and future-state capabilities that support transformation initiatives and measurable business outcomes.

Drive data, analytics, and reporting requirements, including Key Performance Indicatoridentification, measurement frameworks, governance considerations, and business insight generation.

Support digital platform, customer experience, marketing technology, CRM, commerce, content management, and data transformation initiatives through solution definition and customer engagement.

Hands-on Agile (Scrum) delivery—backlog ownership, sprint planning, retrospectives; ability to serve as PO or Scrum Master when needed.

Contribute to AI-enabled and data-driven transformation initiatives by identifying business opportunities, defining use cases, evaluating value realization, and supporting adoption of emerging technologies.

Support Agile delivery and product management practices, including backlog management, user story creation, sprint planning, prioritization, communication, and release readiness activities.

Participate in testing, validation, change management, training, and adoption activities to ensure successful rollout and realization of business value.

Act as a trusted advisor to collaborators by providing recommendations, identifying risks and dependencies, and helping teams make informed business and technology decisions.

Continuously evaluate industry trends, emerging technologies, and leading practices to help clients and internal teams find opportunities for innovation and improvement.

Requires overall experience of 6-10 years and at least 4-6 years in client-facing roles

Bachelor’s or master’s degree or equivalent experience preferred. MBA or equivalent experience from a reputed Business School with Marketing specialization (Also Non-MBA, with exceptional communication skills)

Working knowledge of project management methodologies (Agile and non-iterative) and creation of defined artifacts

Demonstrable experience establishing Key Performance Indicator governance across markets, including standardized definitions, calculation rules, source mapping, data lineage, ownership, and management of regional variants

Expertise level knowledge of SQL, data profiling, dimensional data concepts, source-to-target mapping, and retail, point-of-sale, commerce, or digital-shelf data

Demonstrable experience establishing Key Performance Indicatorgovernance across markets, including standardized definitions, calculation rules, source mapping, data lineage, ownership, and management of regional variants.

Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.

Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world.

Our pillars aren't just words. They're how we show up every day.

People centricity: We focus on employee well-being in an environment where colleagues truly care about each other.

Collaboration: We work together, support one another, and collectively achieve goals.

Growth: There are endless opportunities for growth through learning, development and career advancement.

Innovation: We drive progress through cutting-edge solutions and forward-thinking approaches.

Flexibility: We’ve created a balance between work and personal life, and we encourage adaptability to solve problems creatively.

Our values guide us to create value for our clients, our people and consumers.

Act with integrity

Work together to win together

Innovate with purpose

Respect all voices

Empower with accountability

These pillars and values are our foundation—shaping our culture, guiding our decisions, and uniting us in common purpose.

Epsilon is an Equal Opportunity Employer.

Job description provided by Publicis Groupe.
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