Director, CRM Loyalty - Plano, TX (Onsite)

Location: 6555 Excellence Way, Plano, TX, USA

Position Summary

This role is not eligible for immigration sponsorship.

Samsung Electronics America (SEA) is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. Across each of these areas, our work drives innovation, economic growth and workforce opportunity in the United States.

For nearly five decades, Samsung has been at the forefront of technological advancements, investing over $100 billion and creating more than 20,000 jobs nationwide. Our mission? To integrate cutting-edge products, services, and AI technology to deliver smarter, sustainable, and more connected experiences that empower people to live better.

As a wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA offers opportunities to work alongside global visionary thinkers and innovators who are passionate about making a difference. Explore the exciting opportunities at Samsung Electronics America and discover how you can make an impact.

To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.

Role and Responsibilities

The purpose of the Director, CRM Loyalty position is to own the strategy, governance, and measurement of CRM-driven customer retention and loyalty programs across Samsung.com. This role is responsible for using CRM — and the Post-Purchase Experience (PPX) CRM program specifically — to grow ecommerce revenue through second and ongoing purchases, deepen customer lifetime value (CLV), and build loyalty across all Samsung product categories.