Senior Paid Media Strategist

Description

• Do you love search and the ability to communicate?
• Do you have a passion for getting results?
• At SteadyRain, we believe in taking actions every day that make us heroes to our clients in the digital space. At the end of the day, we love working with smart people to accomplish our goals.
• Our digital marketing team is looking for a passionate, performance-focused Paid Media leader to join us.

Position Duties

• Own day-to-day management of paid search and paid social campaigns across platforms such as: Google Ads (Search, Performance Max, YouTube), Microsoft Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Reddit Ads.
• Develop comprehensive paid media strategies aligned with business goals (lead generation, eCommerce revenue, brand awareness, customer acquisition, etc.).
• Lead annual, quarterly, and monthly media planning, including budget allocation and forecasting.
• Identify audience targeting strategies, creative testing roadmaps, and channel mix recommendations.
• Translate performance data into actionable insights and growth opportunities.
• Identifying new tasks and objectives based on the performance of the client campaign
• Evaluating and reporting on strategy success to internal stakeholders and client stakeholders

Requirements

Position Requirements

• 5–8+ years of hands-on experience managing paid search and paid social campaigns.
• Proven success managing significant monthly ad budgets ($100K+).
• Deep expertise in Google Ads and Meta Ads Manager.
• Strong understanding of attribution models and performance analytics.
• Experience with GA4, Google Tag Manager, and tracking implementation.
• Demonstrated ability to improve ROAS, reduce CPA, and scale campaigns efficiently.
• Excellent communication and presentation skills.

Education or Training

Bachelor’s degree in Marketing/Advertising, Business or Journalism

Google Analytics Certification a plus

Additional Desirable Skills

Successful team members at SteadyRain share common traits

The thirst for knowledge about all things digital

The drive to learn new platforms and technologies

The passion for providing good results to clients and helping them grow their businesses

We believe in letting our team members design a career path that works best for them. As a Senior Paid Media Strategist, you will be working in collaboration with team members in a variety of digital specialties, allowing you to craft your own vision of your future with the company.

Benefits

Employee Owned

Full Time

Paid Time Off & Vacation

Matching 401k Plan

100% Coverage of Health Insurance for Employee

Dental Insurance

Vision Insurance

FSA Plan

Life Insurance

Long Term Disability

Short Term Disability

SteadyRain is an Equal Opportunity Employer