Director, Brand Partnerships, Collaborations & Licensing

Location: New York Office - New York, NY

Vera Bradley is an iconic American lifestyle brand built on color, pattern, creativity, and self-expression. Entering a new chapter of transformation, we are building on our rich heritage through product innovation, cultural relevance, and meaningful partnerships to attract new generations of customers and expand across categories and channels.

The Director of Brand Partnerships, Collaborations & Licensing is a newly created, entrepreneurial role responsible for originating, negotiating, and securing partnerships, collaborations, and licensing agreements that drive revenue and cultural relevance.

You will own three core pillars

• Strategic Partnerships & Business Development: Build a framework to originate and secure deals with complementary brands, businesses, IP owners, and cultural partners.
• Licensing Growth & Transformation: Scale our existing licensing business in partnership with IMG while building the internal capabilities to evaluate bringing licensing in-house within three years.
• Commercial Execution: Partner cross-functionally with Design, Merchandising, and Marketing to translate agreements into compelling, profitable product drops and brand activations.
• Key Responsibilities