eCommerce Brand Manager (onsite only)

ABOUT VIVO

• VIVO is a US-based home and office brand delivering ergonomic solutions — standing desks, desk converters, monitor
• and TV mounts, workspace accessories, and more — to millions of customers. We design, import, and sell our
• products across Amazon (US, CA, UK, EU, AU, MX), our Shopify-powered DTC site, and a growing wholesale channel.
• We also manage a portfolio of recently acquired consumer brands. VIVO is a lean, high-velocity operation where
• ownership and accountability are the cultural currency.

THE ROLE

• VIVO operates as a pure-play third-party (3P) eCommerce seller managing 2,000+ SKUs across Amazon (US and
• international), Walmart, Wayfair, our Shopify-powered DTC site, and emerging marketplace channels. We are hiring a
• Brand Manager to own the day-to-day execution of marketplace sales operations and advertising performance across
• these platforms.
• This is a hands-on individual contributor role — you will not manage direct reports. Instead, you will be expected to
• develop deep operational ownership of marketplace performance, collaborate cross-functionally with marketing,
• forecasting, supply chain, and operations teams, and demonstrate the commercial judgment that earns expanded
• responsibility over time.
• The right candidate thrives in the details of 3P marketplace operations, understands the levers that drive profitability
• at the SKU level, and is motivated by the opportunity to grow within a fast-moving, entrepreneurial organization. We
• will invest in developing management skills over time — what we need on day one is someone who can execute at a
• high level across our marketplace and advertising platforms.

KEY RESPONSIBILITIES

Marketplace Sales & Operations (50%)

• Own day-to-day management of Amazon Seller Central accounts, including listing health, account performance

metrics, pricing, and Buy Box management across US and international marketplaces.

• Monitor and optimize product listings: titles, bullet points, descriptions, backend keywords, images, A+ Content,

and Brand Store presence to improve organic visibility and conversion rates.

• Execute digital shelf strategy including SEO optimization, variation management, bundling opportunities, and

seasonal promotional planning.

• Manage product launches end-to-end on Amazon: keyword research, optimized PDP development, content

creation, VINE review enrollment, and launch-phase advertising.

• Track and analyze sales performance, traffic, conversion rates, and marketplace trends to identify growth

opportunities and proactively address issues.

• Monitor competitive positioning, pricing dynamics, Buy Box health, and category trends to inform

recommendations.

• Maintain account health and compliance: case management, ASIN issue resolution, and adherence to Amazon

policies and procedures.

• Coordinate FBA shipment planning, inventory allocation, and in-stock management in collaboration with Supply

Chain and Logistics teams.

• Manage Amazon Vine, Subscribe & Save enrollment, deals/coupons calendar, and promotional programs.
• Support and contribute to marketplace operations on Walmart.com, Wayfair, and VIVO's Shopify DTC site,

including listing management, promotional execution, and performance monitoring.

Advertising & Performance Marketing (30%)

• Manage and optimize Amazon Advertising campaigns — Sponsored Products, Sponsored Brands, and

Sponsored Display — with a focus on ROAS, ACoS, TACoS, and contribution margin.

• Analyze advertising performance data to refine keyword targeting, bid strategies, budget allocation, and

campaign structure.

• Support new product launch advertising strategy, including keyword harvesting, dayparting, and competitive

conquest campaigns.

• Collaborate with the Marketing team on retail media strategy, aligning advertising investment with organic

content performance and promotional calendar.

• Build and maintain performance dashboards and reports tracking advertising KPIs, revenue attribution, and

SKU-level profitability.

• Support DSP campaign strategy and execution as applicable.
• Stay current on Amazon advertising platform changes, new ad formats, and emerging best practices.

Cross-Functional Collaboration & Reporting (20%)

• Partner with forecasting and supply chain teams to ensure inventory levels support sales plans and promotional

activity.

• Collaborate with the content and creative team on imagery, A+ Content development, video, and Brand Store

updates.

• Prepare and deliver regular performance reporting, business reviews, and strategic recommendations to

leadership.

• Contribute to pricing strategy and margin analysis — understanding how pricing, promotions, advertising

spend, and Amazon fees interact to drive SKU-level profitability.

• Coordinate with Brand and IP/Legal teams on MAP compliance, unauthorized seller issues, and brand

protection.

• Identify operational process improvements and contribute to the development of SOPs, toolkits, and scalable

workflows.

Required

• 1–3 years of hands-on eCommerce experience with meaningful time working inside Amazon Seller Central (3P

experience strongly preferred) and exposure to additional marketplace or DTC platforms such as Walmart,

Wayfair, or Shopify.

• Demonstrated understanding of Amazon marketplace operations: listing optimization, pricing, Buy Box

dynamics, FBA logistics, account health management.

• Working knowledge of Amazon Advertising (Sponsored Products, Sponsored Brands, Sponsored Display) with

the ability to manage campaigns and interpret performance data.

• Proficiency with Amazon analytics, reporting tools, and common third-party platforms (e.g., Helium 10, Jungle

Scout, Brand Analytics, or similar).

• Strong analytical skills — comfortable with data, able to translate metrics into actionable insights and strategic

recommendations.

• Detail-oriented, self-motivated, and comfortable operating independently in a fast-paced environment.
• Ability to work on-site full-time at VIVO headquarters in Washington, IL.

Preferred

• Experience with a private-label or branded consumer products company (not just agency side).
• Experience managing international Amazon marketplaces (Canada, Mexico, UK, EU, Australia).
• Familiarity with non-Amazon eCommerce platforms (Walmart Marketplace, Wayfair, Shopify).
• Experience with SKU-level P&L analysis and understanding of contribution margin dynamics in a 3P model.
• Exposure to categories such as home/office, furniture, consumer electronics, or hard goods.
• Bachelor's degree in business, marketing, or a related field (or equivalent practical experience).