This is a remote position.
Company:Vulcury LLC
Location:Sydney
Engagement:Fractional / Part-time (scope-based; potential to expand)
Reporting Line:CEO (based in California, United States)
Compensation:Competitive, commensurate with experience and scope
About Vulcury
Vulcury LLC is a venture studio and growth advisory firm that builds, incubates, and scales businesses across adiverse set of industries, while also supportingselect external growth engagements. The firm operates a centralised growth function that spans:
Internally incubated companies at varying stages of maturity
Client engagements across multiple sectors
Research- and content-driven initiatives related tofinancial markets and investment themes
While a meaningful portion of Vulcury’s current work supports manufacturers and industrial businesses through its subsidiaryTrustBridge, the broader growth mandate includestechnology-enabled services, professional services, and investment-related research and publishing efforts.
Role Overview
Vulcury is seeking aFractional Chief Marketing Officer (CMO)based in Sydney to provide senior marketing leadership across itsmulti-industry portfolio of businesses and engagements.
This role is well-suited for an experienced marketing executive who is comfortable operating acrossdifferent verticals, business models, and audience types—including B2B services, industrial and manufacturing ecosystems, andfinancial or investment-oriented content and platforms.
The Fractional CMO will work closely with aCEO based in California, collaborate with senior leaders across Vulcury’s subsidiaries, and oversee aprimarily India-based execution teamresponsible for day-to-day growth activities across channels.
This is ahands-on leadership role, requiring active involvement in strategy, prioritisation, review, and refinement—not merely high-level advisory input.
Key Responsibilities
Marketing Strategy & Leadership
- Define and refine marketing strategies across multiple businesses, industries, and engagement types.
- Establish clear growth priorities, sequencing, and success metrics across initiatives.
- Balance near-term demand generation with longer-term brand and authority building.
Channel Oversight & Execution
- Provide senior-level oversight and guidance across a broad mix of channels, including:
- Paid social and digital advertising
- SEO and website optimization
- Content marketing and thought leadership (blogs, long-form articles, research-driven content)
- Email campaigns, lifecycle marketing, and SDR-support workflows
Webinars, podcasts, and virtual events
Media creation and multi-platform distribution
These efforts may support
- Operating businesses within the Vulcury portfolio
- External client growth engagements
- Investment research, commentary, and financial thought leadership initiatives
Team Leadership (India-Based)
- Lead and mentor a distributed marketing and growth team based primarily in India.
- Translate strategic objectives into clear, executable work streams.
- Ensure quality, consistency, and performance across channels and verticals.
Cross-Functional & Cross-Regional Collaboration
- Interface directly with the U.S.-based CEO and senior leadership on priorities and performance.
- Coordinate with product, sales, research, and operations leaders to ensure alignment.
- Adapt messaging and channel strategy to different buyer types, sales cycles, and audiences.
Industry-Specific Context (As Relevant)
- Support initiatives related to manufacturing, supply chain, and industrial services where applicable.
- Contribute to growth and content strategies related tofinancial investments, markets, and research-driven products.
- Adjust marketing approaches to suit technical, regulated, or high-trust environments.
Engagement Details
- Structure:Fractional / part-time, scope-based
- Location:Sydney, Australia (remote-friendly with cross-time-zone collaboration)
- Travel:Occasional travel may be beneficial but is not required
Requirements
Required
- Senior marketing leadership experience (typically 12+ years), including executive or head-of-marketing roles.
- Demonstrated depth across a wide range of marketing channels, both strategic and operational.
- Experience leading distributed or offshore marketing teams.
- Strong executive communication skills and comfort working directly with founders and CEOs.
- Ability to operate effectively across multiple industries and business models.
Preferred
- Experience spanningB2B services, industrial/manufacturing, and/or financial or investment-related businesses.
- Background in growth consulting, venture studios, or multi-brand portfolios.
- Familiarity with research-led or content-driven growth strategies.
- Experience supporting complex or multi-stakeholder sales environments.
Benefits
Why This Role
- Fractional flexibility:Senior-level influence without full-time constraint.
- Industry breadth:Exposure to multiple sectors, audiences, and growth challenges.
- Global collaboration:Work at the intersection of U.S.-based leadership and India-based execution.
- Substantive impact:Direct ownership of strategy, prioritisation, and execution quality.
- Expandable scope:Opportunity to deepen or broaden engagement as Vulcury scales.
Job description provided by Vulcury.
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