Senior Strategist

• Department: Client Strategy & Growth
• Reports to: SVP, Client Strategy
• Direct Reports: No management responsibility. Location: Hybrid (3 days in office) + client travel
• Highly level of cross team collaboration

Role Overview

• Senior Strategists at Scale Marketing operate as fractional CMOs for our portfolio of clients. They are responsible
• for owning client strategy, performance, measurement, and ongoing optimization in partnership with our
• Media, Data, and Creative teams.
• Senior Strategists work and communicate directly with executive -level client stakeholders to understand their
• business goals, translate those goals into performance marketing strategies, and ensure campaigns are driving
• measurable outcomes across leads, sales, and revenue.

Key Responsibilities

Client Strategy

• ●Serve as the primary strategy and communication lead for Scale Marketing’s client portfolio
• ●Own ongoing performance analysis for your clients, identifying trends, opportunities, and risks
• ●Deeply understand each client’s business, industry, competitors, and growth objectives
• ●Lead the development of performance marketing strategies, growth plans, and budget allocation
• recommendations
• ●Partner with Media, Data Analytics, and Creative teams to design integrated, omni-channel strategies
• ●Ensure measurement frameworks are defined upfront and tied to business outcomes (leads, sales,
• revenue)
• ●Monitor progress against client goals and make proactive recommendations
• ●Translate data into clear, actionable insights and recommendations for clients

Cross-Functional Collaboration

• ●Work closely with Media teams, Data Analytics, and Creative/Production to ensure strategies are
• executed effectively
• ●Ensure internal teams are aligned on client goals, priorities, and success metrics
• ●Help prevent scope creep through clear planning, communication, and expectation -setting
• ●Contribute to improving internal processes, frameworks, and strategic playbooks

What Success Looks Like

• ●Achievement of client KPIs (leads, sales, revenue)
• ●Client retention and relationship strength
• ●Quality and effectiveness of strategic planning
• ●Ability to identify and address performance challenges and opportunities early
• ●Collaboration and contribution to team growth

Scale Marketing • 2026Experience & Qualifications

• ●15+ years of marketing experience, agency-side or client-side
• ●Proven ownership of strategy planning, performance measurement, and revenue growth
• ●Strong background in performance marketing, with demonstrated success in Lead Generation and/or

DTC

• ●Balanced omni-channel expertise (Paid Media, Search, Social, Traditional etc.)
• ●Deep comfort analyzing performance data and translating it into business recommendations
• ●Experience leading strategy conversations with senior client stakeholders
• ●Ability to manage complex clients simultaneously without losing strategic depth

Who You Are

• ●Strategic, analytical, and deeply performance-oriented
• ●Confident, consultative, and prepared in client-facing situations
• ●Comfortable making recommendations and standing behind decisions
• ●Collaborative and team-first; values partnership over ego
• ●Calm under pressure and solution-oriented when challenges arise
• ●Takes pride in client outcomes and ownership of results

Why Join Us

• ●This position presents an opportunity to leverage your experience and truly make an impact on the
• clients and team you work with
• ●Operate as true strategic partner-not just an executor
• ●Work with aspirational clients who appreciate the work we do, and the business results we drive
• ●Immerse yourself and upskill in the ever-changing marketing landscape.
• ●Work for a company where culture is a priority
• #LI-CL1