- Lead and manage the creative team, including graphic designers, video editors, and content creators.
- Develop creative concepts and strategies for marketing campaigns and brand promotions.
- Create and oversee designs for social media, websites, advertisements, and other digital platforms.
- Maintain brand consistency across all marketing and communication channels.
- Collaborate with marketing, sales, and content teams to understand campaign requirements.
- Review and approve creative assets, ensuring high-quality output.
- Guide the team in developing engaging graphics, videos, banners, and promotional materials.
- Manage multiple creative projects while ensuring timely delivery.
- Research industry trends, competitor activities, and emerging design technologies.
- Provide creative direction and constructive feedback to team members.
- Ensure all creative content aligns with brand guidelines and business objectives.
- Monitor campaign performance and suggest creative improvements based on engagement and results.
Requirements
- Strong knowledge of Graphic Design and Visual Communication.
- Expertise in Adobe Photoshop and Adobe Illustrator.
- Knowledge of Adobe Premiere Pro and After Effects.
- Experience with Figma and Canva.
- Strong understanding of branding, typography, color theory, and layout design.
- Knowledge of social media creatives and digital advertising formats.
- Excellent creative thinking and conceptualization skills.
- Strong leadership and team management abilities.
- Good communication and project management skills.
- Ability to manage multiple projects and meet deadlines.
Job description provided by Training Basket.
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