Director, Digital Strategy & Governance

Location: Washington, DC (Job Posting)

The Director of Digital Strategy & Governance in Corporate Communications is responsible for developing and executing digital strategy for FINRA's internal and external platforms. The Director leads digital governance, content and platform optimization, analytics-driven decision making, and cross-functional initiatives that enhance the effectiveness of FINRA's digital ecosystem.

Partnering across Corporate Communications, Technology, and business stakeholders, this role establishes standards, drives content and platform improvements, and advances digital experiences that support FINRA's regulatory mission and strategic objectives.

This position manages a team of other managers and/or experienced individual contributors and is accountable for meaningful career development conversations and regular coaching and feedback.

Essential Job Functions

Leads FINRA's digital strategy across internal and external platforms, establishing the vision, governance frameworks, and standards that drive a cohesive, user-centered, and business-aligned digital experience.

Serves as a strategic advisor to Corporate Communications leadership and business partners on digital strategy, audience engagement, platform effectiveness, and communication approaches that advance enterprise objectives.

Partners with leaders across the Digital and Creative Strategy team to establish and maintain governance guardrails, publishing standards, accessibility requirements, and best practices for FINRA's core digital platforms.

Oversees FINRA's digital editorial ecosystem, ensuring content, campaigns, and communications initiatives are aligned with audience needs, organizational priorities, and platform capabilities.

Leverages analytics, audience research, and performance insights to identify trends, measure effectiveness, and develop data-driven recommendations that inform digital strategy, content optimization, and platform enhancements.

Leads the development and execution of integrated digital initiatives supporting enterprise priorities, awareness campaigns, thought leadership, employee communications, and other strategic business objectives.

Directs cross-functional digital projects, including platform enhancements, redesigns, migrations, and governance initiatives, ensuring alignment among communications, technology, creative, and business stakeholders.

Champions innovation and continuous improvement by evaluating emerging technologies, establishing meaningful KPIs and reporting frameworks, and driving the evolution of FINRA's digital platforms and digital communications strategy.

Manages a team of other managers and/or experienced individual contributors and is accountable for meaningful career development conversations and regular coaching and feedback.

Demonstrates FINRA's values.

Collaborates, both in-person and virtually, in furtherance of FINRA's mission of investor protection and market integrity.

Education/Experience Requirements

Bachelor’s degree in journalism, communications or related field or equivalent experience. Minimum 10 years of communications experience, including financial services and/or securities industry experience with a strong knowledge of financial services regulation and capital markets.

Demonstrated ability to manage high-profile and complex projects.

Experience working closely with reporters.

Demonstrated superior writing and editing skills.

Ability to convey complex information in clear, engaging ways.

Energetic self-starter and constant learner who is proactive, resourceful, collaborative and works well under pressure.

Ability to produce copy quickly and meet tight deadlines.

Strong relationship management skills, including ability to influence and negotiate with subject matter experts and/or executive-level staff.

Additional Locations: Tysons, VA (Job Posting), Rockville, MD (Job Posting)