Oversee comprehensive planning, strategy and execution of global Artists and Industry marketing programs and campaigns to drive user engagement. Define the strategic roadmap, go-to-market plan and growth strategies for our Artist and Industry partners. Turn industry-wide problems into compelling insights, and influence product roadmap. Navigate complex stakeholder networks and manage collaboration with senior executives from the Music team (e.g., Product, Engineering, UX, Partnerships).
Develop positioning, messaging and build data-led proof points to communicate YouTube’s value to the Music Industry through scaled and high-touch comms. Develop, manage, and lead a team of marketers. Model behaviors and build an organization that values, respects, and taps into different backgrounds and perspectives.
Job description provided by Google.
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