Confluencr Media/Entertainment

Social Media Strategy - Manager

Karnataka, India In person Full-time

We are looking for a Manager – Social Media Strategy to lead the strategic direction and execution of social media for a diverse portfolio of brands. This is an agency-facing role that requires balancing creativity, brand thinking, client management, and performance-driven execution across multiple accounts.

Key Responsibilities

Social Media Strategy & Brand Leadership

  • Develop and own social media strategies for multiple client brands across industries.
  • Build quarterly, monthly, and campaign-based content roadmaps aligned with brand positioning and business objectives.
  • Identify platform-specific opportunities to maximize reach, engagement, and audience growth.
  • Plan integrated campaigns around product launches, seasonal moments, influencer collaborations, employer branding, and marketing initiatives.

Client Partnership & Account Leadership

  • Serve as the strategic social media lead for assigned client accounts.
  • Present strategies, content directions, performance reports, and recommendations to clients with confidence.
  • Build strong client relationships while managing expectations, timelines, and deliverables.
  • Collaborate closely with account management, creative, influencer marketing, performance marketing, and brand teams to ensure integrated campaign execution.

Creative Direction & Content Excellence

  • Lead the creative planning process for Reels, short-form videos, carousels, static creatives, LinkedIn content, YouTube Shorts, and platform-native formats.
  • Provide clear briefs and direction to designers, copywriters, video editors, and content creators.
  • Review, refine, and approve content before publishing, ensuring consistency in quality, tone, messaging, and visual identity.
  • Continuously raise the creative standard across all client accounts.

Team Leadership & Project Management

  • Lead and mentor a team of social media executives and strategists.
  • Allocate work, review output, and ensure timely delivery across multiple brands.
  • Establish structured workflows for planning, approvals, publishing, and reporting.
  • Drive accountability while fostering a collaborative, high-performance team culture.

Community & Brand Engagement

  • Oversee community management across all social platforms.
  • Define brand-specific tone of voice for audience interactions.
  • Identify opportunities to participate in relevant conversations, trends, and cultural moments while maintaining brand relevance.
  • Build engagement strategies that strengthen brand affinity and audience loyalty.

Performance & Optimization

  • Monitor platform performance using key metrics such as reach, engagement, impressions, audience growth, saves, shares, click-through rates, and conversions.
  • Translate analytics into actionable recommendations to improve content performance.
  • Prepare client-facing reports with strategic insights and future recommendations.
  • Continuously test, learn, and optimize content formats and publishing strategies.

Industry & Platform Innovation

  • Stay ahead of platform updates, algorithm changes, emerging content formats, and evolving consumer behavior.
  • Bring innovative ideas inspired by creator culture, digital trends, AI tools, and emerging social platforms.
  • Identify opportunities for experimentation that help clients stay culturally relevant and competitive.

What We're Looking For

  • 2-4 years of experience in Social Media Marketing, preferably within a digital marketing, advertising, influencer marketing, or integrated creative agency.
  • Proven experience managing multiple client accounts simultaneously in a fast-paced agency environment.
  • Strong understanding of content strategy, brand storytelling, audience behavior, and platform best practices across Instagram, LinkedIn, X (Twitter), Facebook, YouTube, and emerging social platforms.
  • Experience leading teams and managing cross-functional collaboration.
  • Strong client-facing communication, presentation, and stakeholder management skills.
  • Excellent project management skills with the ability to handle multiple priorities and tight deadlines.
  • Data-driven mindset with experience interpreting social media analytics and translating insights into strategy.
  • Highly organized, proactive, and comfortable thriving in a dynamic agency environment.

Employee Benefits & Perks

Flexible Work Culture

We focus on outcomes, not rigid rules. You’ll have the autonomy to manage your work, with a culture built on trust and accountability.

Health & Accident Insurance

Your wellbeing matters to us. We provide comprehensive health and accident coverage to support you when it counts.

Complimentary Meals

Breakfast, lunch, and snacks are on us-so you can stay focused and energized throughout the day.

Sports & Outdoor Activities

  • From cricket matches to badminton games and monthly hikes, we keep things active with at least two sports events every month.
  • Upskill with Us
  • Get access to learning platforms like Udemy and mentorship to continuously build your marketing and growth skillset.

Performance Gets Rewarded

  • We recognize and reward great work through regular incentives, quarterly and annual awards, and ongoing appreciation.
  • Why should you join us?
  • In case you value the opportunity to work on real & challenging Marketing problems
  • In case you value high involvement from founders and learning from them
  • In case you value having the autonomy to do things your way and not have to worry about experimental failures
  • In case you care about working alongside genuine, honest peers who will have your back, no matter what
  • In case you value contributing to the organization beyond your call of duty and getting handsomely remunerated for the extra effort
  • In case you believe in always learning and want an environment which will invest in your long-term growth
  • In case you want to work on the cutting edge of marketing problems using the latest tools and strategies
  • In case you are looking for a long-term place where you can grow with the company
  • Why shouldn't you join us?
  • In case you are looking for a product company, we aren’t one
  • In case you are looking for a very structured corporate environment where roles are rigid and limited - we operate as a nimble, bootstrapped company
  • In case you are looking for the top bracket pay in the industry - we may not be the right fit
  • Working Days: Monday to Friday (Onsite) + Saturday Half Day (WFH)
  • Location: Bommanahalli, Bangalore.

Job description provided by Confluencr.
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