Sr/ Brand Manager - Renal

Location: Taipei

Job Description Summary

Sr/Brand Manager - Renal

Location : Taipei

#LI-Hybrid

Want to bring a new medicine to market and see the difference it makes for patients? Join Novartis as a Brand Manager. Our purpose is to reimagine medicine to improve and extend people's lives. You'll get the scope to own a launch, real visibility with regional teams, and a culture that supports curiosity and growth.

Major Accountabilities

• Lead brand strategy and launch planning as part of the Integrated Brand and Launch Teams.
• Carry out, track and analyse tactical plans that drive brand growth and market share.
• Develop promotional activities that follow internal SOPs and the Code of Conduct.
• Manage brand budgets, forecasts and the marketing mix to make sure spending pays off.
• Gather market and customer insights to find new opportunities.
• Work with Medical colleagues to identify key centres, KOLs and patient needs in your territory.
• Make sure all safety and regulatory communications to healthcare professionals are compliant.